This isn’t corporate lip service, it’s culture decoded, with heart and edge.

Welcome to CultureCatalyst by Roaa — the go-to channel for bold insights on leadership, workplace culture, and transformation in the real world.

Whether you’re leading a team, building a business, or just tired of empty HR slogans, this channel brings you raw, practical content on what actually shapes high-performing, human-centered workplaces.

We cover:
✔️ Leadership & emotional intelligence
✔️ Toxic vs. healthy cultures
✔️ Vision 2030 & the future of work in Saudi Arabia
✔️ Real talk on policies, burnout, DEI, and behavior change
✔️ Culture strategy decoded

Built for leaders, culture drivers, and curious minds who want to do things differently.