What a Story | SaaS & Tech Product Video Experts

10 Dead Simple SaaS Features Users Love!



1. One click templates - Pre-filled examples double engagement, take 30 mins to code
2. Progress animations - Show when things save, cut support tickets by 20%
3. Smart welcome messages - "Hey [Name]" feels premium, takes an hour
4. Google/Apple login - Boosts conversions 30-40%
5. Quick win onboarding - "60-second setup" gets users to success fast
6. Undo buttons - Let users fix mistakes without support
7. Keyboard shortcuts - Power users spread word of mouth
8. Auto-save - Builds trust, prevents lost work
9. Smart defaults - Pre-filled forms reduce decision fatigue
10. Status indicators - "Syncing" or "Last saved" prevents confusion



Small features, huge impact. Each takes under a day to build.



Credit: u/SaaSWriter on Reddit

1 month ago | [YT] | 10

What a Story | SaaS & Tech Product Video Experts

We are looking for a Software Reviewer!

TL;DR: Get paid to geek out over tech products, create killer video scripts, and help B2B companies tell their story better!

If you're hungry to learn how SaaS products are designed, developed, launched, and marketed. Great training ground for future founders!

Apply now: careers.whatastory.agency/software-reviewer-at-wha…

1 month ago (edited) | [YT] | 10

What a Story | SaaS & Tech Product Video Experts

Solid advice for SaaS founders, marketers, UX designers, and the entire team!

2 months ago | [YT] | 14

What a Story | SaaS & Tech Product Video Experts

The biggest mistake in SaaS product videos?


Trying to explain everything.


I've watched hundreds of product videos. Most of them fail because they try to showcase every single feature.
Here's what actually works:


1. Hook with the problem
→ Make it painful and relatable
→ Address ONE specific challenge


2. Show the solution
→ Focus on 2-3 core features
→ Demonstrate the "aha moment"


3. Validate with proof
→ Quick case study or metric
→ Social proof element


4. Close with clarity
→ One clear CTA
→ Remove all distractions


Keep it under 60 seconds.


Because attention spans are shrinking... But buying budgets aren't.


The most successful SaaS videos I've created all follow this format.


Simple. Clear. Effective.


#SaaS #DemoVideos #Explainers #ProductVideos #ExplainerVideo

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5 months ago | [YT] | 18

What a Story | SaaS & Tech Product Video Experts

Want to know the 7 types of videos that can 10x your sales?

Watch this: https://youtu.be/XP6dqsEQyJE?si=rV5bk...

Here's what every founder needs to create:

1. Explainer Videos (your 1-min elevator pitch)
• Creates powerful first impressions
• Boosts conversions instantly

2. Demo Videos (your product walkthrough)
• Shows features in action
• Saves precious sales time

3. Training Videos (customer education)
• Reduces support tickets by 20%
• Keeps customers happy

4. Video Testimonials / Case Studies
• Real people, real stories
• Builds instant trust

5. Industry-Specific Usecase Videos
• Shows you understand their world
• Proves your expertise

6. Product Reviews
• Transparent comparisons
• Helps buyers decide faster

7. Corporate Culture Videos
• Shows the humans behind the product
• Creates emotional connection

Pro tip: Don't just make these videos. Repurpose them.
Turn that 1-min explainer into 30-sec ads.
Mix testimonials into powerful highlight reels.

What type of video content works best for your SaaS product? Share your experiences below!

#SaaS #VideoMarketing #ProductGrowth #ContentMarketing

5 months ago | [YT] | 0

What a Story | SaaS & Tech Product Video Experts

Here's what we've learned after producing 500+ videos for leading tech companies:

1. Start with the pain point, not the feature
→ Your first 7 seconds must resonate with your viewer's challenges
→ Hook them with relatable scenarios, not technical specs

2. Break complex concepts into digestible chunks
→ Use the "one idea per scene" rule
→ Layer information progressively to avoid cognitive overload

3. Visual hierarchy matters more than fancy animations
→ Clear typography & consistent colors > flashy effects
→ Use motion to guide attention, not distract

4. Script structure that works:
• Problem (15 seconds)
• Solution introduction (20 seconds)
• Key benefits (30-40 seconds)
• Social proof + CTA (15 seconds)

5. Sound design is your secret weapon
→ Professional voiceover sets the tone
→ Strategic sound effects enhance retention
→ Background music should complement, not compete

The best part? When done right, these videos become your hardest-working sales assets 🚀

Currently seeing 3-4x higher engagement rates compared to static content across our client base.

What's your biggest challenge when creating product videos?

#B2BMarketing #SaaS #VideoMarketing #ProductMarketing #ProductVideo

7 months ago (edited) | [YT] | 13

What a Story | SaaS & Tech Product Video Experts

Ever wondered what makes an explainer video truly captivating?

It's not just about great visuals or slick animation—although those are important. It's about the MESSAGE.

As video creators, we have the unique ability to cut through the noise and communicate what's essential in a way that's engaging and memorable.

Storytelling is your most powerful tool here; craft a narrative that resonates with your audience's needs, challenges, and aspirations.

Ready to elevate your content?

Focus on delivering clear messages wrapped in compelling visuals.

Your audience will thank you for it—and better yet, they'll remember it.

#explainerVvdeo #storytelling #videocreation #marketingmagic

10 months ago (edited) | [YT] | 9

What a Story | SaaS & Tech Product Video Experts

We are showing the pieces of one of our favourite projects "Madison.Ai".
Check out #Behance and share your thoughts.

www.behance.net/gallery/203549529/Explainer-Video-…

1 year ago | [YT] | 1

What a Story | SaaS & Tech Product Video Experts

Excited to share that our work got featured on the Arri international page: www.instagram.com/p/C1Pg_99MFvU/?img_index=1

#VideoProduction
#Cinematography
#ArriLighting

1 year ago | [YT] | 5

What a Story | SaaS & Tech Product Video Experts

In November, new-age tech companies experienced a significant decrease in funding, down 40% from the previous year. This trend also represents a 28% decrease from October, indicating a slowing momentum in the tech startup sector. The majority of the funding was directed towards late-stage startups, with seed-stage and early-stage startups receiving less. #Fundraising #Startup

1 year ago | [YT] | 4