What a Story | SaaS & Tech Product Video Experts
The biggest mistake in SaaS product videos? Trying to explain everything. I've watched hundreds of product videos. Most of them fail because they try to showcase every single feature. Here's what actually works: 1. Hook with the problem → Make it painful and relatable → Address ONE specific challenge 2. Show the solution → Focus on 2-3 core features → Demonstrate the "aha moment" 3. Validate with proof → Quick case study or metric → Social proof element 4. Close with clarity → One clear CTA → Remove all distractions Keep it under 60 seconds. Because attention spans are shrinking... But buying budgets aren't. The most successful SaaS videos I've created all follow this format. Simple. Clear. Effective. #SaaS #DemoVideos #Explainers #ProductVideos #ExplainerVideo
5 months ago | [YT] | 18
What a Story | SaaS & Tech Product Video Experts
The biggest mistake in SaaS product videos?
Trying to explain everything.
I've watched hundreds of product videos. Most of them fail because they try to showcase every single feature.
Here's what actually works:
1. Hook with the problem
→ Make it painful and relatable
→ Address ONE specific challenge
2. Show the solution
→ Focus on 2-3 core features
→ Demonstrate the "aha moment"
3. Validate with proof
→ Quick case study or metric
→ Social proof element
4. Close with clarity
→ One clear CTA
→ Remove all distractions
Keep it under 60 seconds.
Because attention spans are shrinking... But buying budgets aren't.
The most successful SaaS videos I've created all follow this format.
Simple. Clear. Effective.
#SaaS #DemoVideos #Explainers #ProductVideos #ExplainerVideo
5 months ago | [YT] | 18