The "Pooja Path" industry lacks a brand that offers a "Shastra Sammat" (Approved by Scriptures) range of Pooja items. That's where Paraayan.com comes in.

In the age of consumerism, the demand for Pooja articles have led to assembly line production which defy the basic rules of Sanatan Dharma. And then there is the problem of widespread adulteration. Many brands cut costs by mixing Pooja Items with cheap fillers, which are neither divine nor healthy.

By choosing Paraayan’s 100% Pure Products, you are ensuring that your worship is performed with the highest standards of purity and devotion. Our commitment to quality and tradition ensures that you receive a product that enhances your spiritual practices, bringing you closer to the divine.