Helping creators and businesses grow and become the #1 in their space with data-driven content marketing. No fluff, no bs, no guru crap.



heyDominik

Instagram growth (any short-form content) isn't about luck. It's about fixing these 8 things:

Audience: Nobody cares about you. Make your content ONLY about them,
Hook: You have 0.5s. Not 3. They need to instantly get it's about THEIR needs.
Consistency: NOT "post every day". Consistent quality that sets you apart.
Signature Content: Random content builds viewers. Signature content builds buyers.
Analytics: Stop being emotional and accept your content sucks, based on data.
Content Quality: Good lighting, set-design and fonts styles that look clean
Community: Reply to every single comment. They will remember.
Patience: accept it will take a while until things catch up. You are not entitled to anything.

Bonus tip: stop with the AI generated content crap. the bubble is about to burst

10 hours ago | [YT] | 35

heyDominik

Hosting a live workshop this Thursday.

The Instagram content game has shifted, and the strategies that worked 12 months ago, simply don't hit it anymore.

In this free live workshop I'll show you my latest insights and the data-driven strategy that sets you up for 2026.

Real data.
Real examples.
Real breakdowns.

Not the generic crap you get anywhere else. I've helped clients gain over 5M followers in the past 2 years, and I'm willing to share you what actually moves the needle.

Get your free seat here: heydominik.com/workshop?community=ws2411

We're limited to 500 seats by Zoom. Last time we actually hit capacity, so make sure to save your spot now!

2 weeks ago | [YT] | 22

heyDominik

Most creators never think about WHERE they position their camera.

Below eye level = Professional, authoritative, expert vibes
(Use for: tutorials, educational content, "serious" topics)

Above eye level = Intimate, relatable, friend vibes
(Use for: vlogs, personal stories, casual chats)

The secret? CONTRAST. Mix both to keep people engaged.

Been doing this for 8 years. Still works every time.

4 weeks ago | [YT] | 50

heyDominik

Repost your content like this to get 100x more Views on Instagram 👇

Most Instagram creators struggle with creating NEW content every single week. They don't realize they're sitting on goldmines.

Here's the play:

- Take a video from 2-3 months ago
- Change ONLY the hook (3 variations)
- Post as trial reels
- Let algorithm pick the winner
- Post to main feed
- Literally REPOST one video without changing a thing additionally.

You just got 5 posts from 1 idea. Zero extra filming.

On average my clients get 3x the engagement with 80% less work.

1 month ago | [YT] | 36

heyDominik

Do you add TEXT to your hooks at the very start, or later?

1 month ago | [YT] | 21

heyDominik

Your short-form content is dying in the first 0.5 seconds (and you don't even know it).

Most creators think they have 3-5 seconds to hook viewers. You don't.

Your brain processes visual information in 0.5 seconds. That's how long viewers give you before they scroll.

Here's what's actually happening:

When Instagram shows your reel to strangers, you're competing with:

- Their favorite creator (who they already trust)
- Ryan Trahan's latest banger
- That dancing chicken video
- Infrabren
- Literally everything else

And these strangers? They don't know you. They don't care about you. They hate you.

Their brain is in dopamine-seeking mode, and you have half a second to interrupt that scroll.


I recently analyzed 20+ hooks inside my mentorship:

Every single one had cool content AFTER the hook. Great storytelling. Solid retention. Valuable insights.


But they lost 60-70% of viewers in the first 3 seconds.

Why?

Because the first frame looked like this:
❌ Only their face without text (strangers don't know them)
❌ No text overlay (no instant clarity)
❌ "Let me tell you something..." (who are you?)
❌ Confusing visuals (too much happening)

What actually works:


✅ Text overlay at 0.0 seconds (not 2 seconds, not 1 second - ZERO)
✅ Instant clarity: viewer knows EXACTLY who this is for
✅ Curiosity gap: specific enough to trigger interest
✅ Visual hierarchy: one clear focal point


Example of BAD hook (recipe creator):
"Today I'm going to show you how to make something amazing..."

Example of GOOD hook (same creator):
"Home cooks: stop wasting $200/month on groceries you throw away"

See the difference?
The second one immediately tells you:

- Who it's for (home cooks, not professional chefs)
- What pain it solves (wasting money on groceries)
- Creates curiosity (wait, I'm wasting $200?)

The best creators spend 80% of the editing (and scripting) on the hook.

1 month ago | [YT] | 35

heyDominik

People are always looking for “the fastest way to grow on Instagram.”
But the real one feels slower at first — until it suddenly 10×’s your reach overnight.

I analyzed hundreds of creators under 10k… and what I found will make you rethink everything. 👇

1 month ago | [YT] | 9

heyDominik

How long should you let a Trial Reel run before judging if it’s working?

1 month ago | [YT] | 27

heyDominik

The Instagram Algorithm Just Got Weird (in a good way) 📈 👇

Over the past few weeks, my DMs have been flooded — creators are suddenly seeing their old reels start breaking out again… even ones that were “dead” 3–4 days to even weeks after posting.

It looks like the shelf life of content is way longer now.
Some of your underperforming reels might actually just be sleeping.

Here's a screenshot somebody just sent me right now.

If you’ve noticed the same, this new update might be the reason.

I broke it all down in my latest video — how the algorithm actually works now, what changed, and how to use it to your advantage before everyone else figures it out.

🎥 Watch the full breakdown here → https://www.youtube.com/watch?v=6dQWG...

1 month ago | [YT] | 39

heyDominik

Everyone’s obsessed with the Instagram algorithm.


But there’s another one quietly running 24/7 — and it decides whether every single view turns into growth or disappears.

It’s the Human Algorithm.

Because before the data even matters, the viewer’s brain decides in 2.7 seconds:

“Is this for me — or not?”

If the answer is unclear, the scroll continues.

And no amount of hooks, hashtags, or trending sounds can save you.

--------

Here’s the wild part 👇


When we tracked hundreds of creators inside my mentorship, the ones who never touched their posting schedule, never changed their niche, but simply optimized their bio + pinned posts + story highlights — grew 2–3× faster in the next 30 days.

No algorithm hacks.
Just clarity.

Because when you fix your profile, you don’t just change your conversion rate —
you retrain the algorithm and the audience on who you are.



So before you chase your next viral post, check this instead:

- Does your bio tell me who you help, how, and why it matters — in under 3 seconds?
- Do your first 3 pinned posts prove that?
- Do your highlights show personality + process, not just your lunch?

If not — every view you get is a dead end. It can actually even hurt your account.

2 months ago | [YT] | 29