South Asian Music and Pop Culture coverage.


SOOKA

We’ve published a 12-minute long video essay on the evolution of the Indian item song, its roots in Bollywood history, and its far-reaching impact on Indian music, cinema, and pop culture.

Watch now: youtube.com/playlist?list=PLp...

3 days ago | [YT] | 4

SOOKA

Watch a supercut of indian musicians talking about their ways and opinions around the music business of India! Out now our channel.

4 weeks ago | [YT] | 2

SOOKA

Congratulations to Seedhe Maut on completing ten years!

Their debut album ‘Bayaan’ noticeably shifted the landscape of Indian hip-hop. Ten years into their journey as a duo, through this video essay, we dive deep into the iconic record that redefined lyrical excellence in the Desi rap scene.

Watch the full video here: linktr.ee/sooka.mag

2 months ago | [YT] | 8

SOOKA

We spent a rainy day in Mirik, Darjeeling, sipping the best tea with ‪@ApurvaTamang‬, going over his career, new music and industry chatter.

Watch the full video now: linktr.ee/sooka.mag

3 months ago | [YT] | 18

SOOKA

Coming soon: a whole new set of interesting artists, and our first encounters with them.

We met Malayali RnB artist ‪@Aksomaniac‬, Nepali singer-songwriter ‪@ApurvaTamang‬, Tamil rapper and dancer ‪@Vengayo‬, pop-rock band ‪@WhenChaiMetToastmusic‬ and Punjabi singer-songwriter ‪@burrah‬.

Stay tuned. Subscribe to get notified of new episodes.

3 months ago | [YT] | 5

SOOKA

‪@divyamsodhi‬ is a singer from Karnal, who has been moving between Delhi and Mumbai for work as a full-time musician. In our Introductions vlog, where he drove us down to his hometown, he talks about how crucial these visits are for him, his sanity and his creativity.

Watch here: appopener.com/yt/bje114gkg

3 months ago | [YT] | 3

SOOKA

The Poet's Canvas: Gulzar's Literary Genius in Cinema | Soft Power Ep 02

Live now!

appopener.com/yt/o9d50xtfo

3 months ago | [YT] | 1

SOOKA

Soft Power, Ep. 02, going up shortly. We are talking about G____R.

3 months ago | [YT] | 2

SOOKA

In our first meeting with ‪@thisisgini‬, she told us about her fame is a fuel to her creativity, but also how it can cause friction in her life.

Watch the full interview here: appopener.com/yt/s70tsqrib

3 months ago | [YT] | 25

SOOKA

SOOKA met these artists for the first time and vlogged all of it! They indulged us with their stories, ideas and songs. And now, it's your turn to see what we saw.

Four artists. Four weeks. Welcome to INTRODUCTIONS. First episode out tomorrow.

Subscribe to our channel so you don't miss out. Stay tuned!

4 months ago | [YT] | 9