Yeasha Sobhan is the vice chairman of Safwan Bashundhara Global (SBG) and Bashundhara Paper Mills Ltd., one of the fastest-growing divisions within the Bashundhara Group. She has successfully expanded the portfolio to include an extensive range of paper, tissue, and hygiene products. As a key executive in one of Bangladesh’s largest conglomerates, Yeasha has emerged as a leading female industrialist recognized for her strategic insight, perseverance, and commitment to sustainable growth.

Her leadership is deeply rooted in empathy and inclusion, qualities that define her professional approach. Yeasha consistently demonstrates resilience in overcoming challenges and ensures her decisions reflect fairness and responsibility. Her effective communication and emotional intelligence have allowed her to lead diverse teams, shaping a corporate culture that values both excellence and compassion.