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Rachiele Custom Sinks by Dino Rachiele
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Putting Family Before Profit
I’m often asked for accessories or workstation sink designs that would be easy to sell, but I always illustrate the pros and cons—often revealing drawbacks customers hadn’t considered. This approach often leads to fewer accessory sales. My policy is to wait until the sink is used before suggesting non-essential add-ons.

This isn’t easy—it means saying no to revenue that could help our business grow. My team and their families rely on me for stability, but when I think of the families we serve, I know integrity must come first. I could never push unnecessary accessories or sell an advanced sink that wouldn’t suit a customer’s needs—it just wouldn’t feel right.

My goal is to help you find the best value for your investment.

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4:45

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Rachiele Custom Sinks by Dino Rachiele

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