Invidious
Morrison Industrial Equipment Co.
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We're a multi-line material handling equipment dealer on a mission to lift local businesses through material handling efficiencies and throughput. Featuring 11 brick and mortar full-service locations throughout Michigan and in Northern Indiana, our minutes away service and parts capabilities keep your equipment downtime to an absolute minimum.

Our fleet management technologies, Systems Analysis® planned maintenance programs, Total Maintenance & Repair, and network of 200+ professional service technicians are the backbone of every business partnership we manage and a vast array of support staff and systems help us keep our service levels consistently high from the distribution center mega-fleet to the carpet store with one forklift.

Since our launch in 1953, we’ve had a deeper mission at Morrison — partnership. We're committed to our core value of being your partner in material handling excellence, providing service, solutions, and peace of mind as you move your business forward.


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0:54

2026 MLA Dealer of Excellence Award | Morrison Industrial Equipment

Morrison Industrial Equipment Co.

Shared 1 month ago

19 views

0:51

Forklift Tire Sale | Discounts on Industrial Tires

Morrison Industrial Equipment Co.

Shared 7 months ago

47 views

0:48

Jungheinrich EKX Bus Arm Charging System | Powering 24/7 Warehouse Performance

Morrison Industrial Equipment Co.

Shared 9 months ago

194 views

1:01

Green Season Ready Forklifts - Morrison Industrial Equipment

Morrison Industrial Equipment Co.

Shared 11 months ago

43 views

0:56

2025 MLA Dealer of Excellence Award | Morrison Industrial Equipment

Morrison Industrial Equipment Co.

Shared 11 months ago

88 views

0:46

Watch a Modular Office Take Shape with Morrison Industrial

Morrison Industrial Equipment Co.

Shared 1 year ago

128 views

2:32

When to Replace Your Forklift Tires | Forklift Tire Maintenance Guide

Morrison Industrial Equipment Co.

Shared 1 year ago

1.7K views

1:12

Bobcat Forklifts & Material Handling Solutions at Morrison Industrial Equipment

Morrison Industrial Equipment Co.

Shared 1 year ago

801 views

0:45

Morrison Industrial Equipment and City Built Brewing - Bridge Blast Preparations

Morrison Industrial Equipment Co.

Shared 1 year ago

51 views

1:01

Jungheinrich EKX Turret Truck - Take the 7-Day Demo Challenge!

Morrison Industrial Equipment Co.

Shared 1 year ago

148 views

0:56

2024 MLA Dealer of Excellence Award | Morrison Industrial

Morrison Industrial Equipment Co.

Shared 2 years ago

141 views

3:34

Customize your storage with Cogan Cantilever Racking

Morrison Industrial Equipment Co.

Shared 2 years ago

18 views

1:06

Be like Steve! Install Cogan Heavy-Duty Guardrail Barriers!

Morrison Industrial Equipment Co.

Shared 2 years ago

103 views

1:19

MEWP Training Short: Charging Your MEWP

Morrison Industrial Equipment Co.

Shared 2 years ago

1.5K views

0:54

MEWP Training Short - Legible Labels

Morrison Industrial Equipment Co.

Shared 2 years ago

15 views

1:00

MEWP Training: Emergency Lowering Device

Morrison Industrial Equipment Co.

Shared 2 years ago

446 views

1:06

MEWP Training Short: Avoid Tipovers!

Morrison Industrial Equipment Co.

Shared 2 years ago

111 views

0:47

MEWP Training Short: The SAIA Manual of Responsibilities

Morrison Industrial Equipment Co.

Shared 2 years ago

26 views

1:12

Forklift Training: Don't become a statistic

Morrison Industrial Equipment Co.

Shared 2 years ago

71 views

0:52

TrainMOR's MEWP/Aerial Lift Train-the-Trainer program is online!

Morrison Industrial Equipment Co.

Shared 2 years ago

18 views

1:57

Caterpillar Cat Lift EC23N - EC30LN

Morrison Industrial Equipment Co.

Shared 2 years ago

214 views

1:51

Jungheinrich® High-Level Order Picker Forklift – EKS 314

Morrison Industrial Equipment Co.

Shared 2 years ago

437 views

2:06

Automatic Tow Tractor - Jungheinrich EZS 350a NA

Morrison Industrial Equipment Co.

Shared 2 years ago

132 views

2:26

Mitsubishi FGC15N-FGC33N IC Cushion Tire Forklift

Morrison Industrial Equipment Co.

Shared 2 years ago

230 views

2:14

Cat® lift trucks IC Pneumatic Tire Forklift: 3,000 - 7,000 lb capacity

Morrison Industrial Equipment Co.

Shared 2 years ago

221 views

3:22

The Dallas Cowboys AT & T Stadium Set Up with Cat® Lift Trucks and Jungheinrich®

Morrison Industrial Equipment Co.

Shared 2 years ago

72 views

0:59

Good Forklift Tires: Why They Matter

Morrison Industrial Equipment Co.

Shared 2 years ago

447 views

0:43

How to Perform a Forklift Smooth Non-Marking Cushion Tire Inspection

Morrison Industrial Equipment Co.

Shared 2 years ago

331 views

0:56

How to Perform a Forklift Treaded Tire Inspection

Morrison Industrial Equipment Co.

Shared 2 years ago

548 views

0:23

Linde MT12 Electric Pallet Truck

Morrison Industrial Equipment Co.

Shared 2 years ago

571 views

0:59

How to Perform a Forklift Chain Inspection

Morrison Industrial Equipment Co.

Shared 2 years ago

1.5K views

1:40

How to Perform a Forklift Fork Inspection

Morrison Industrial Equipment Co.

Shared 2 years ago

1.5K views

0:27

Jungheinrich EKX 516K Man-Up Turret Truck Demo

Morrison Industrial Equipment Co.

Shared 2 years ago

1.7K views

1:16

National Small Business Week

Morrison Industrial Equipment Co.

Shared 2 years ago

78 views

0:37

Event Center Logistics With The Doosan BSC Stock Chaser

Morrison Industrial Equipment Co.

Shared 2 years ago

27 views

0:36

Warehouse Operations With The Doosan BSC Stock Chaser

Morrison Industrial Equipment Co.

Shared 3 years ago

63 views

0:44

Greenhouse Operations With The Doosan BSC Stock Chaser

Morrison Industrial Equipment Co.

Shared 3 years ago

43 views

6:11

Snorkel 2100SJ Project Mega Boom

Morrison Industrial Equipment Co.

Shared 3 years ago

652 views

1:06

Jungheinrich ECHO Control Handle

Morrison Industrial Equipment Co.

Shared 3 years ago

465 views

1:36

Jungheinrich ETR 420 Overview

Morrison Industrial Equipment Co.

Shared 3 years ago

944 views

0:31

Mitsubishi PW23 Electric Walkie Pallet Jack

Morrison Industrial Equipment Co.

Shared 3 years ago

403 views

0:28

The Jungheinrich® EJE 120

Morrison Industrial Equipment Co.

Shared 3 years ago

308 views

0:29

Move to The Front of The Line

Morrison Industrial Equipment Co.

Shared 3 years ago

11 views

0:52

The wait is (almost) over

Morrison Industrial Equipment Co.

Shared 3 years ago

15 views

0:40

Used Equipment 2017 Linde E20C Electric 4-Wheel Cushion Tire Forklift

Morrison Industrial Equipment Co.

Shared 3 years ago

96 views

0:59

Doosan 7 Series BSC05S-7 Stock Chaser

Morrison Industrial Equipment Co.

Shared 3 years ago

378 views

0:45

Powerboss Apex 58 Sweeper

Morrison Industrial Equipment Co.

Shared 3 years ago

374 views

4:26

Narrow Aisle Solutions from Morrison Industrial Equipment Co.

Morrison Industrial Equipment Co.

Shared 3 years ago

389 views

0:48

Small Storage Solutions from Morrison Industrial Equipment Co.

Morrison Industrial Equipment Co.

Shared 3 years ago

44 views

1:02

The 48th Annual Industrial Tire Sale from Morrison Industrial Equipment Co.

Morrison Industrial Equipment Co.

Shared 3 years ago

14 views

0:32

Schedule Service Today!

Morrison Industrial Equipment Co.

Shared 3 years ago

69 views

0:34

National Forklift Safety Day 2022

Morrison Industrial Equipment Co.

Shared 3 years ago

85 views

0:43

FactoryCat MAG-HD Walk Behind Floor Scrubber

Morrison Industrial Equipment Co.

Shared 4 years ago

195 views

0:58

Jungheinrich® ERE 125 / 225 / 225DP Powered Pallet Truck 5,500 lb. Capacity

Morrison Industrial Equipment Co.

Shared 4 years ago

1.1K views

0:52

Warehouse Danger Zones!

Morrison Industrial Equipment Co.

Shared 4 years ago

156 views

0:31

PowerBoss Nautilus Rider Cylindrical Scrubber

Morrison Industrial Equipment Co.

Shared 4 years ago

45 views

0:31

Mitsubishi ESR15N2 - EDR18N2 Pantograph Reach Trucks 3,000-4,500 lb Capacity

Morrison Industrial Equipment Co.

Shared 4 years ago

985 views

0:41

The new small 2C7000 and 2C8000 IC Cushion Forklift Trucks from Cat® are here!

Morrison Industrial Equipment Co.

Shared 4 years ago

42 views

2:34

Forklift Battery Care from Morrison Industrial Equipment Co.

Morrison Industrial Equipment Co.

Shared 4 years ago

160 views

0:45

Mitsubishi FBCS14N-FBCS18N Stand-Up Counterbalanced Electric 3,000 - 4,000 lbs capacity

Morrison Industrial Equipment Co.

Shared 4 years ago

344 views

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