This channel takes you inside the expat life. Join Max as he interviews successful experts, entrepreneurs, and opinion leaders from around the globe. Through engaging and candid conversations, Max aims to show that the world is open, interconnected, and full of opportunities right at your feet! The channel focuses on cultural exchange, career growth, and business opportunities worldwide.

If you're a company seeking sponsorship opportunities to engage our upscale audience, contact us at max@maxchernov.sg. With over 50% Singaporean viewers and a substantial number of foreign professionals (US, EU, Australia), our mature audience (35-44 years) boasts strong purchasing power and interests in an above-average lifestyle, travel, investment, and personal finance.

If you have a guest suggestion for an interview, please reach out to us at max@maxchernov.sg

Lastly, follow Max on Instagram: @chernov_networking


Max Chernov

Meet Michaela 👉 https://youtu.be/fw2DMXWlckg a German expat who has lived in India for almost 10 years. She is a director, an actress, and a co-founder of a studio specializing in experimental films and theater. Michaela shared her insights on the most dangerous places for women in India, the uniqueness of Indian super-rich people, and why the notion of Indians always being late is a myth. Enjoy!

3 hours ago | [YT] | 6

Max Chernov

I’m honestly confused.
We uploaded a video yesterday packed with jokes, self-irony, and sarcasm (this one: https://youtu.be/b0SEGTwm-lM) — and somehow a bunch of people got offended, calling me a fake guru and whatever else.

Yes, we promoted our product (which, by the way, is free and actually good), and yes, we sell paid courses too. So what’s the problem?

Selling courses isn’t even our main business. It’s a nice and profitable part of what we do, but we make much more money through brand deals with internationally well-known companies like Revolut, NordVPN, and BetterHelp.

McKinsey charges hundreds of thousands of dollars for consulting. Universities leave you broke and in debt after five years. You pay lawyers, designers, and therapists for their knowledge and time without thinking twice.

But if someone who’s been doing YouTube since 2014, who built two successful channels in different niches and languages, who’s helped hundreds of clients and students — if I dare teach people how to do it… I’m a fake guru?

Seriously, what’s wrong with you guys??

P.S.
This video was actually one of the hardest ones to pull off — from scripting to shooting to editing just three minutes of content. https://youtu.be/b0SEGTwm-lM
Maybe I’m just out of touch with how this world works…

6 hours ago | [YT] | 50

Max Chernov

What is the biggest issue Singaporeans are struggling with? Check it out in my NEW VIDEO → https://youtu.be/bHBqXlMlNek

2 days ago | [YT] | 16

Max Chernov

Looking for guests to interview in Guangzhou, Shenzhen, or Hong Kong. If you know someone who’s been there for 10+ years, speaks Mandarin or Cantonese, and understands China well, please reach out at max@maxchernov.sg

2 days ago (edited) | [YT] | 35

Max Chernov

What are the most annoying things foreigners do in Singapore? Check it out in my NEW VIDEO → https://youtu.be/CG-a_AV2ZZg

4 days ago | [YT] | 31

Max Chernov

How YouTube Changed My Life.

In February 2019, I was at a marketing conference in San Diego, listening to a guy say he makes $15 million a year from YouTube. That moment stuck with me.

At the time, I had a small Russian channel with around 10K subs. It was a mess—vlogs, webinars, speaking gigs—all thrown together without any clear focus. Titles were too long, thumbnails were bad. I was using YouTube like Google Drive.

When I got back to Singapore, I decided to study YouTube seriously. I wanted to understand how the algorithm works, how influencers actually build businesses, and how content reaches people.

The funny (and sad) part is that once I learned how YouTube really works, I realized how much time I had wasted. I’d spent two years uploading without a clue, and the opportunity cost was huge. It still stings.

Things changed fast. By the end of 2019, I had 150K subs. In 2020, my agency tripled its sales and hit $1M in revenue—mostly thanks to YouTube.

Then I started earning from affiliate links. One partnership with Wix alone brought in $150K in commissions.

By 2021, I finally started feeling that financial freedom people talk about—I was able to support my family, travel more, and create content from anywhere with just a phone, a $15 mic, and WiFi.

Since then, I’ve helped a lot of people grow channels—in finance, real estate, IT, vlogs, cooking, and more.

In 2022, I started a new channel—*Max Chernov*. Six months in, it hit 50K subs. Two years later—300K subs and over 100 million views. It’s become the biggest expat-focused channel in the world, with an audience across Singapore, India, China, the US, and more. Because of that, we’ve landed paid sponsorships with brands like Revolut, BetterHelp, and NordVPN.

But it wasn’t always smooth. I had a lot of doubts. What if no one watches? What if I don’t know how to edit? What if people judge my content?

Once I figured out how the platform works, things got simpler and more enjoyable. The fears didn’t matter as much, and I started enjoying the process.

After seeing how much it’s helped me and my clients, I wanted to make it easier for others to do the same.

So I put together a free video lesson that breaks down my 5-step strategy for launching and growing a YouTube channel—especially if you’re starting from zero.

I also explain how to build a semi-passive income stream of $10,000 per month on YouTube, giving you both financial and geographical freedom.

Watch it now: courses.shym.sg/youtube-challenge

Max

4 days ago | [YT] | 215

Max Chernov

Meet Bill Jones 👉 https://youtu.be/-8EXKh8er8E He is from the UK but has been in Singapore for 18 years. He is a chartered surveyor, a uniquely qualified expert who provides advice on various aspects of real estate, construction, and property management. Bill told me what is special about typical Singaporean HDBs, what could happen with all the 99-year leases in the future, and talked about buildings that are hidden gems in Singapore. Enjoy!

1 week ago | [YT] | 100

Max Chernov

Which country do you think is best for giving birth? Check it out in my NEW VIDEO → https://youtu.be/Nh267ewLkhQ

1 week ago | [YT] | 137

Max Chernov

Are there any mafia in Singapore? FIND OUT in my new video → https://youtu.be/JCzxfhjtB_k

1 week ago | [YT] | 44

Max Chernov

What is the best city in the world to live in? FIND OUT in my new video → https://youtu.be/uYPdluib614

2 weeks ago | [YT] | 130