Stop scrolling, You've found your distraction for a few minutes...

🥃 Every bottle has a secret. The alcohol industry is built on myths, marketing, and hidden history. We don't just drink the stuff here—we investigate it. (but we still drink it, too). From the engineering inside a Guinness can to the scandals behind famous tequilas, whiskies, bourbon, wine, beer, you name it! We uncover the fascinating stories the brands don't put on the label.

🤵 My name is Chris, and my goal is to turn you into a smarter consumer. Whether you want to spot a marketing lie, understand the chemistry of your drink, or just have a great story to tell your friends next time you order a round, you're in the right place.

🔔 Subscribe to High Proof Report to get the hard facts, served neat. :)