Busara Center for Behavioral Economics is an advisory and research organization focused on advancing and applying behavioral science in the Global South. We work with organizations to build behaviorally-informed solutions to help scale their products, programs, and policies. At Busara, we work to understand the context of decision-making in new markets, with a strong focus in Sub- Saharan Africa. Busara operates from its permanent offices in Kenya, Ethiopia, Uganda and Tanzania, and has worked on projects with partners across the continent. We have recently scaled our efforts to Pakistan and are looking for other global partners.


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