Season 4 Episode 2: New Brands Are Winning The Day

60% of growth today comes from new brands.

Season 4 Episode 1: The Path Is Narrow, Choose Your Hard

Life is Hard

Season 3 Episode 29: Meet People Where They Are, Even If They're On The Moon

Anybody can sell anything with empathy.

What if “brand strategy” wasn’t about standing out but about staying aligned?

Season 3 Episode 28: You Have Contraints In Your Business, You Just Don't Know What They Are

Cash doesn’t fix broken models—it magnifies them.

Most brands say they want to be “creative.”

Season 3 Episode 27: Be Ballsy. Say It In One Word.

Great RoAS? Cool. Now tell us why your total sales are flat.

Season 3 Episode 26: Through The Looking Glass Of Growth On Amazon

Amazon isn’t getting cheaper.

Episode 25 is live.

AI isn’t a strategy. Marketplaces aren’t optional.

Season 3 Episode 25: Tools Aren't Solutions. They're Tools.

New Episode Out Now: The Longer Game with Nick Cawthon

New Episode Out Now: The Longer Game with Nick Cawthon

Coming up on The Longer Game:

Season 3 Episode 24: So What And Now What? A Love Letter To Customer Experience Teams

The proof of the pudding is in the taste

Season 3 Episode 23: Sampling In CPG For The Win

Strategies behind one of CPG’s most talked-about brands.

The Longer Game Episode 22 is live:

Season 3 Episode 22: Why Not Take A Shot: You Might Just Make It

Why Not Take a Shot, You Might Just Make It

Season 3 Episode 21: Passion Over Time, Discipline Before Motivation, And The 3 Cs Of Retail

Your marketing isn’t missing the mark because of bad copy.

Season 3 Episode 20: Shove The Headlines Aside And Get To Know Your Customers

Your Customers Aren’t Strange, You’re Just Unfamiliar

Auctions aren’t dead. You’re just not using them.

Season 3 Episode 19: Change Clothes, Then Sell: On The Revolution Of Auctions

Influencer marketing isn’t dead. But the definition? Totally outdated.

Coding doesn’t make you a billionaire

Season 3 Episode 18: Amazon's Quest For A Seat At The Retail Table

What do Yu-Gi-Oh cards, Japan, and compliance all have in common?

John Gargiulo isn’t just building an AI startup—he’s building it in public.

Season 3 Episode 17: Don't Believe The HAiype

Episode 17 of The Longer Game Tune In

From Farmers’ Markets to Whole Foods—and Winning on Amazon

Season 3 Episode 16: How To Find Your Rapper Name: Your #1 Guide To Grabbing Attention in CPG

Retail Is Built on Brands—and Ali Elliott Is Building a Great One

New Episode Out Now 🎙️

Episode 15: How Brands Survive International Expansion While Drinking Your Wine Outside The US

Tune In May 2 — The Longer Game Goes Global

The Longer Game — Season 3, Episode 14 is out now!

Season 3 Episode 14: Getting A Leg Up In Retail To Step Over The Competition

The One Question That’s Made Our Clients Millions

Episode 13: Investing In The 6 Inches Between Your Ears And Why Being Smart Isn't Everything

Season 3 Episode 12: Awareness And Measuring Gaps To Create A Happier Workforce

Season 3 Episode 11: How To Get The Click You Want: Musings On Full Funnel Advertising

Season 3 Episode 10: Test, Adopt, Optimize And The Amazing Amazon Retail Media Story

Season 3 Episode 9: Experiential Branding And The Mystery Of Trend Resonance

Season 3 Episode 8: Making Money Starts With Knowing Your Numbers

Season 3 Episode 7: Impact Measurement On Amazon And Other Musings On Growth

Season 3 Episode 6: The Official Guide To Staying Evergreen In A Deciduous World

Season 3 Episode 5: Stop Pushing The Easy Button On Amazon And Localize Your Brand

Season 3 Episode 4: Increase Your LTV By Making More People Rich

Season 3 Episode 3: Social Media 101: Why Relevancy Is More Important Than Clairvoyance