Sergey Gorenko - Invidious

Sergey Gorenko

I help marketers and business owners avoid marketing mistakes and grow healthy brands. My name’s Sergey Gorenko. I'm a brand advisor and market researcher with over 15 years of experience developing brands in different categories. Through videos on this channel, I share evidence-based marketing tools to make your marketing more effective. I’m happy to help you grow your business using a blend of classic strategy and modern marketing tools.
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13:05

Apple’s Crisis: What Went Wrong?

Sergey Gorenko

Shared 1 year ago

1.5K views

31:45

How to do Market Research right: Qualitative and Quantitative explained (2025 Guide)

Sergey Gorenko

Shared 1 year ago

997 views

16:11

Marketing Psychology: Neuromarketing tricks (Part 2) Psychological Triggers making people buy more

Sergey Gorenko

Shared 1 year ago

233 views

16:49

Marketing Psychology: Neuromarketing tricks (Part 1) Psychological Triggers making people buy more

Sergey Gorenko

Shared 1 year ago

402 views

13:39

7 Biggest Marketing Mistakes holding you back.

Sergey Gorenko

Shared 1 year ago

104 views

11:34

Explorer Brand Archetype: How to inspire adventure, freedom and discovery? Examples

Sergey Gorenko

Shared 2 years ago

753 views

11:53

Sage Brand Archetype: Unlocking Wisdom to Build Trust and Authority. Examples of brands and adverts

Sergey Gorenko

Shared 2 years ago

601 views

11:06

Innocent Brand Archetype: How Purity and Optimism Inspire Loyalty. Examples

Sergey Gorenko

Shared 2 years ago

264 views

11:47

Understanding the Outlaw Brand Archetype. How to build the Outlaw Brand? Examples.

Sergey Gorenko

Shared 2 years ago

830 views

9:33

Ruler Brand Archetype: How to Build Authority and Influence. Examples of brands and adverts.

Sergey Gorenko

Shared 2 years ago

360 views

9:38

Unlocking the Creator Brand Archetype: Innovate and Inspire in Marketing. Examples

Sergey Gorenko

Shared 2 years ago

777 views

8:54

Understanding the Caregiver Brand Archetype: Nurturing Trust and Loyalty. Examples.

Sergey Gorenko

Shared 2 years ago

290 views

9:59

Unlocking the Jester Brand Archetype: How Humor Can Transform Your Brand

Sergey Gorenko

Shared 2 years ago

249 views

7:49

Understanding the Lover Brand Archetype: Emotion, Passion, and Connection. Examples.

Sergey Gorenko

Shared 2 years ago

679 views

10:10

Unlocking the Power of the Everyman Brand Archetype: Relatable and Reliable! Everyman examples.

Sergey Gorenko

Shared 2 years ago

893 views

12:46

Understanding the Magician Brand Archetype. How to build the Magician Brand? Examples of adverts.

Sergey Gorenko

Shared 2 years ago

1.6K views

10:08

Understanding the Hero Brand Archetype. How to build the Hero Brand? (examples)

Sergey Gorenko

Shared 2 years ago

776 views

9:07

Understanding Brand Archetypes: The Ultimate Guide to Archetypes. How to find your brand's persona?

Sergey Gorenko

Shared 2 years ago

270 views

12:10

How to create a marketing plan? How to create a winning marketing structure? Intro to marketing 2024

Sergey Gorenko

Shared 2 years ago

191 views