Daniel Lordson
Hi, I'm Daniel
I'm publicly building AI tools to help Lead gen agencies turn their paid leads into booked appointments
My Story
2020: Hungry, broke and looking ways to make money. Started with affiliate marketing. Failed at it
2021: Decided to ditch affiliate marketing and learn a new skill. Learnt software development
2022: Enter AI. I went all in and started building AI features into my SaaS application
2023: Founded 5 SaaS projects. Yes, 5 of them. All failed. "I can only run 1 business at a time if I'm going to do it well." Lesson learned. Ditched all SaaS ideas. Finally got my first paying client to build an AI enabled SaaS application
2024: Built many more AI enabled SaaS apps for multiple clients
2025: Ultra focused on serving one avatar, with one problem! Helping Lead gen agencies, turn their paid leads into booked appointments
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