Eitan Chitayat - Invidious

Eitan Chitayat is a Jewish advocate and storyteller whose work has been viewed over 300 million times across social media. He’s the founder of I’m That Jew — empowering Jews to proudly own and express their identity while helping the world understand who we are. Through narrative, I’m That Jew is working to build a united, visible Jewish future rooted in confidence, identity, and belonging. Eitan is also the founder and Creative Director of Natie Branding Agency and has nearly three decades of global experience working with brands like Apple, Google, YouTube, and leading startups around the world.

His perspective on branding, culture, and identity has been featured in The New York Times, Inc., Fortune, Variety, etc. Having lived in Hong Kong, London, Tel Aviv, New York, and Boston, Eitan brings a global understanding of people, culture, and community to the worlds of branding and Jewish storytelling.

Eitan Chitayat

Free Iran. Pass it on.

19 hours ago | [YT] | 37

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Eitan Chitayat

Happy New Year!!!!

19 hours ago | [YT] | 6

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Eitan Chitayat

Jesus! It's that time of year again.

On this Christmas day, please help dispel the lies about one of the most famous Jewish human beings, ever.

w/ @Eli Ezra

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#jesus #jewish #duh
#imthatjew

1 week ago | [YT] | 6

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Eitan Chitayat

My latest article on Substack. About Joy.
No paywall on this one. (See? Joy :)

substack.com/@eitanchitayat/p-182434654

Hope you sign up!

1 week ago | [YT] | 7

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Eitan Chitayat

ALL OF IT IS OURS.

Watch and share widely.

#jewish #identity #imthatjew

1 week ago | [YT] | 9

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Eitan Chitayat

Burnout is real. This was such a good conversation. Thanks ‪@MrSachback‬ - truly looking forward to the next time.

1 month ago | [YT] | 5

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Eitan Chitayat

Can't wait for our new season of E+E to come out.

It's a narrative, fact-driven conversation show where Eli and I, two Jewish family men, take on the world’s biggest misconceptions about Jews, Israel, and Zionism.

A clear, human exchange that breaks down lies, explains history in plain language, and speaks directly to the Jewish People and middle-ground audience that’s confused by the noise. Each episode exposes a myth, explains the truth, and shows why it matters for everyone.

Can't be more proud of this collaboration with Eli on E+E and looking forward to you seeing it all.