He wrote the AI growth book 5 years ago. His 2026 playbook: w/ Lomit Patel, CMO at TYB

🚀Game creatives built to win at scale

🚀UGC ads that scale performance

🚀 Subscription app creatives that win

How to build(+ sell) future-proof AI apps: with Evelin Herrera, Founder of EHVM Capital

I Cracked Babbel's 9-Figure Ad Formula (50+ Ads Analyzed With AI)

Narrative + AI driving 40%+ ROAS lift w/ Karen Atias, Creative Director at Supersonic (Unity) Games.

Building defensible AI apps: product loops, retention & data flywheels: with Phil Carter

How Flo built trust in femtech (and scaled to millions)

This team started with pre-GPT image models to launch 5 breakout apps

How to scale to 100s of ads per week: with Félix Boudreau, VP of Growth and Marketing at Pok Pok

This language learning app built AI tools before GPT existed

How this CEO made his whole company want to use AI — not fear it.

When ‘no-code’ hits a wall — what real AI adoption looks like.

He hired a Chief AI Officer… even though his company isn’t AI-first

This CEO hired a chief AI officer (without an AI product)

Noom’s Ad Strategy EXPLAINED: Hooks, CTAs & Psychology That Convert

How BetterMe made $2M from 71 ads (and what marketers can learn)

Deconstructing Ladder’s growth engine: urgency, FOMO, identity

Deconstructing Remini’s ad engine: nostalgia, identity, transformation

Deconstructing this plant ID app’s ad engine: curiosity, lifestyle, growth

I deconstructed $80M of Donald Trump & Kamala Harris’ ads: here’s what I learned

Deconstructing Impulse’s $6M/mo ad engine: identity, curiosity, challenge

Deconstructing Bible Chat’s $3.6M ad engine: faith, emotion, transformation

Deconstructing Headway’s 50,000-ad engine: identity, urgency, scale

I broke down 1833 performance creatives of Rise Science

Inside Glam AI’s $1mm+ growth strategy: I deconstruct 68 ads with advanced semantic analysis

$35M from “lazy workouts”? We reverse-engineered 381 ads to see how they did it

Creating Stunning Visual Hooks For Performance Marketing(under 60 secs): with Runway Gen 3.

This custom GPT for Google UAC copy slashes writing time to 20 secs

How to build a custom GPT that briefs your UGC creators in 60 seconds(for performance marketing ads)

AI makes variants to extend your winning ads' life.

AI writes Meta/TikTok ad scripts based on data analysis

Use proven frameworks with AI for high-performance Meta/FB ads

Get high-converting display ads for Meta/Facebook via visual metaphors using AI tools