The Ambitious Bookkeeper® by Serena Shoup, CPA - Invidious

The Ambitious Bookkeeper® by Serena Shoup, CPA

Welcome to The Ambitious Bookkeeper® by Serena Shoup, CPA YouTube channel--where bookkeepers, accountants & business owners come to level up their small business bookkeeping, accounting, and advisory skills, and learn how to start or grow a bookkeeping business.

Learn more about our programs and mentoring opportunities at www.ambitiousbookkeeper.com

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35:15

Transforming the Accounting Landscape: A Conversation with Joe Woodard

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 1 day ago

36 views

36:17

238 ⎸ Transforming the Accounting Landscape: A Conversation with Joe Woodard

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 1 day ago

23 views

39:10

237 ⎸ [Q&A] Inbox Management, Tech Stack, and Practice Management Tips

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 1 week ago

74 views

4:30

236 | Take back your time with Dubsado 3.0

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 2 weeks ago

36 views

11:44

Using Dubsado for Appointments in your Bookkeeping Business

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 2 weeks ago

72 views

13:32

Tax Withholding Estimator Tool

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 2 weeks ago

116 views

29:14

235 ⎸ Why I only use Xero

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 3 weeks ago

60 views

28:12

235 ⎸ Why I only use Xero

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 3 weeks ago

136 views

5:05

234 | April Podcast Update

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 4 weeks ago

33 views

10:08

The New Xero Partner Hub

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 4 weeks ago

378 views

15:30

233 ⎸ No More Arbitrary Price Increases vlog

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 1 month ago

121 views

16:32

233 ⎸ No More Arbitrary Price Increases [vlog]

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 1 month ago

55 views

24:29

232 | Using AI in Bookkeeping

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 1 month ago

70 views

21:23

Using AI in Bookkeeping

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 1 month ago

208 views

38:56

I’ve got a surprise!

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 1 month ago

138 views

43:15

231 | I’ve got a surprise!

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 1 month ago

60 views

36:40

230 | [Q&A] AI Tools, Pricing, and Onboarding

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 1 month ago

110 views

35:44

228 | [Q&A] Partnerships, Profit First, and Complex Client Situations

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 2 months ago

123 views

20:16

Plan with Me 2026

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 2 months ago

305 views

50:53

227 | Increasing Your Sales with Hunter Rademacher

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 2 months ago

100 views

50:53

Increasing Your Sales with Hunter Rademacher

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 2 months ago

176 views

58:00

226 | Need to know OBBBA highlights for Bookkeepers Adrian Lopez

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 2 months ago

141 views

58:00

Need to know OBBBA highlights for Bookkeepers Adrian Lopez

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 2 months ago

285 views

1:09:41

225 ⎸ Recast: Become a Bookkeeper with Katie Ferro

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 4 months ago

201 views

43:47

224 | Using Human-First AI for Visibility with Kelly Sinclair

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 4 months ago

58 views

42:49

Using Human First AI for Visibility with Kelly Sinclair

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 4 months ago

115 views

40:18

223 | Using AI Securely + to Land Clients with Kelsey Silver

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 4 months ago

55 views

38:01

Using AI Securely + to Land Clients with Kelsey Silver

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 4 months ago

130 views

7:57

Xero: Modifying Chart of Accounts

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 5 months ago

204 views

10:13

Xero | Reconcile Bank Accounts Pt2: Reconcile Period

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 5 months ago

159 views

13:48

Xero | Reconcile Bank Accounts Pt 1: Match, Create, Transfer

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 5 months ago

287 views

10:23

Xero | Importing bank statements

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 5 months ago

396 views

13:57

222 [1] YT ⎸ Hubdoc: Audit-Proof Your Business

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 6 months ago

101 views

8:59

Hubdoc | Audit-Proof Your Business

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 6 months ago

266 views

53:03

221 ⎸ [Q&A] Pricing Cleanups, Marketing, and Cyber Insurance

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 6 months ago

229 views

11:01

220 | I worked 45 hours in August; and it’s not on what you think

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 6 months ago

110 views

9:28

I worked 45 hours in August; and it’s not on what you think

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 6 months ago

166 views

54:01

Top Scams Happening to Bookkeepers in 2025 with Jock Wols

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 6 months ago

573 views

56:57

219 | Top Scams Happening to Bookkeepers in 2025 with Jock Wols

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 6 months ago

74 views

52:35

218 | Ready to *Actually* Learn QBO? With Margie Remmers-Davis

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 6 months ago

194 views

49:39

Ready to *Actually* Learn QBO? With Margie Remmers Davis

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 6 months ago

1.2K views

3:20

"What do I ask my bookkeeping clients for during onboarding?"

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 7 months ago

228 views

23:27

217 ⎸ What You *Actually* Need to Start Your Bookkeeping Business

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 7 months ago

244 views

21:30

What You *Actually* Need to Start Your Bookkeeping Business

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 7 months ago

5.1K views

40:01

216 | Why You Might be Feeling Exhausted with Dariella Gonitzke

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 7 months ago

40 views

38:27

216 | Why You Might be Feeling Exhausted with Dariella Gonitzke

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 7 months ago

138 views

26:53

Is it time to migrate your clients to Xero?

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 7 months ago

517 views

26:55

215 | Is it time to migrate your clients to Xero?

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 7 months ago

51 views

14:34

214 ⎸ Entrepreneurship Isn’t Hard

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 7 months ago

90 views

14:34

You're making entrepreneurship harder than it needs to be

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 7 months ago

125 views

41:05

213 | Building a Bookkeeping Business From Scratch

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 8 months ago

141 views

37:08

213 | Building a Bookkeeping Business From Scratch | Where are they now

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 8 months ago

790 views

37:43

212 | Q&A How to Get Clients to Respond, Creating Budgets, & Accounting for Startup Expenses

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 8 months ago

119 views

34:39

212 | Q&A How to Get Clients to Respond, Creating Budgets, & Accounting for Startup Expenses

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 8 months ago

124 views

24:44

211 ⎸ Now is Always the Best Time to Start

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 8 months ago

56 views

21:39

211 ⎸ Now is Always the Best Time to Start

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 8 months ago

154 views

28:56

210 ⎸ My Secret to Managing Time & Prioritizing What Matters

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 8 months ago

107 views

25:51

210 ⎸ My Secret to Managing Time & Prioritizing What Matters

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 8 months ago

129 views

44:12

July 2025 Live Q&A ⎸ Ambitious Bookkeeper

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 8 months ago

183 views

1:00:52

209 ⎸ How to stop procrastinating with Robin Emdon

The Ambitious Bookkeeper® by Serena Shoup, CPA

Shared 9 months ago

88 views