Do you want to scale your biz, master paid ads without burning cash, and turn cold traffic into demo-bookings?

Great—then you just landed in the right channel. Welcome to my friendly space on YouTube!

I’m Gui Costa, a Brazilian marketer who spends most days running thoughtful experiments with LinkedIn, Meta, Google, Reddit & X ads for lean SaaS teams (think $30-100k MRR). Along the way, I keep notes—lots of notes—and this channel is where I share them.

I share here all you need to know about funnels and paid acquisition for SaaS. What I believe is good and what I believe is not. Not from guess, but from the battlefield.

Stick around, binge a couple of videos, and if you dig the no-fluff, action-first approach, hit subscribe so you never miss the next growth drop. See you inside! 👊


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