ImpactKarma is a solution for the conscious consumer. Every day millions of purchases are made through online stores, with an expected total of $740 billion in U.S. spending in 2023. But how much of that will be spent by consumers making purchases from companies that are doing good in the world?
Consumers are increasingly demanding more from the companies they shop with. People want to know that a company has strong environmental practices or are socially responsible or treat their employees fairly. ImpactKarma ranks companies and their behaviors, equipping consumers with more knowledge when they purchase.
Consumers will no longer simply buy a product — they will make an impact. The future of online shopping will be led by the Conscious Consumer.