What it really takes to grow and scale a consumer products brand.

I'm Lesley McIntosh, Founder of Brand Botany, a Fractional CMO consultancy where I work with growth-stage consumer brands. I help founders strengthen their marketing, innovation, retail, and go-to-market strategies while navigating the challenges and opportunities that come with growth.

Over the course of my 20-year career, I've led marketing for brands at L'Oréal, Revlon, Philips, and Procter & Gamble.
My perspective has been shaped by working across both global and growth-stage brands.

On this channel, you'll find the strategies, frameworks, and insights behind building stronger consumer brands.

Topics include:
• Brand Strategy
• Marketing & Growth
• Innovation & Portfolio Strategy
• Retail & Distribution
• Consumer Trends
• Founder Decision-Making