Hi, I’m Michi—welcome.

This channel shares my PhD research in Intangible Cultural Heritage & Digital Anthropology (ICHDA), using the DAIACHA™ methodology (day-ah-cha) to explore how memory, identity, and lived experience are transformed through digital and AI-assisted creative practice.

Through sonic poetry, photography, digital art, and lived experiences, I document a Black British woman’s exploration of self, culture, and identity. Not just art but functioning as an archive, data, and a living cultural memory.

Black British cultural heritage is grounded in ethnography, autoethnography, and creative technology. I am both researcher & subject, & the inventor of DAIACHA™.

🧠 HCCA | 🌍 BTCAS | ♻️ EDAAP | 🏛 The Black Art Hub CIC | 📚 TBZL | 🎙 Tats & BLK | ⚙️ ADN MMAT MAETT MPM CADE SOPHIA-ARC | EthnoGo

Research: Practice-led Ethnographical Exploration: Counternarratives, Culture and Code—Art, Activism, Aesthetics & AI: Black, British and Female (The 3 A's & 4 R’s).

Michi Masumi.BA.MA