A Japanese entrepreneur making it in America. Teaching people how to build systems, culture, and leadership for business.
Bringing the Japanese Mindset to the American Hospitality Business.
I want to translate between cultures and business thinking for you!
I’m Yosuke Shingu, a restaurant owner, entrepreneur, and filmmaker. I came to the U.S. from Japan at 17. Today I help run Akai Sushi & Izakaya, a high-end sushi restaurant, while building businesses in marketing, media, and hospitality.
On this channel, I break down what I’m learning in real time:
• Restaurant management and operations
• Japanese work principles applied to American business
• Entrepreneurship and personal growth
• Behind-the-scenes of running a sushi restaurant
If you’re a restaurant owner, entrepreneur, manager, or someone who wants to improve their leadership and mindset, this channel is for you.
Subscribe and learn how to build better systems, lead better teams, and keep improving every day.
Brosuke
Most restaurant owners are focused on today’s problems.
The best operators are running their business on three different timelines at the same time.
🏃 First GO (5 Days): Kaizen — daily execution and continuous improvement.
🧠 Second GO (5 Months): Omotenashi — building culture, leadership, and team mindset.
🏔️ Third GO (5 Years): Shokunin — creating a vision, legacy, and a business that lasts.
I call this the GO GO GO Framework because great restaurants don’t just survive the next shift—they improve this week, grow this year, and build for the next decade.
Which speed are you spending the most time on right now?
#RestaurantOwner #RestaurantLeadership #RestaurantManagement #RestaurantBusiness #Hospitality #Kaizen #Omotenashi #Shokunin #Leadership #SmallBusiness #Entrepreneur #AIForRestaurants #BusinessGrowth #ContinuousImprovement #RestaurantSuccess
4 days ago | [YT] | 3
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Brosuke
Most restaurant owners don’t have an effort problem.
They have a rhythm problem.
Everyone wants better systems, stronger teams, and higher profits. But most businesses skip critical steps in the operating cycle.
That’s why I use SPRINT:
Systems – Build the playbook.
Plan – Decide where you’re going.
Review – Measure what actually matters.
Implement – Assign ownership and execute.
Navigate – Adjust without losing direction.
Transform – Create lasting change.
Whether you’re planning the next 5 days, 5 months, or 5 years, the same operating rhythm applies.
The businesses that grow consistently aren’t guessing. They’re following a repeatable process.
Question for you:
👉 Which step is your restaurant (or business) struggling with the most right now?
Drop Systems, Plan, Review, Implement, Navigate, or Transform in the comments. I’d love to know where you’re stuck, and I’ll create more content around it.
#RestaurantOwner #RestaurantManagement #RestaurantLeadership #BusinessSystems #Operations #Leadership #Entrepreneur #SmallBusiness #RestaurantSuccess #Hospitality #BusinessGrowth #SOPs #RestaurantLife #ManagementTips
1 week ago | [YT] | 1
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Brosuke
Every restaurant owner wants the magic solution.
A new AI tool. A better POS. More marketing. Better staff.
But the truth is simple:
There is no magic. There is only the system.
When I help restaurants improve operations, I always start with three questions:
1. What is the actual problem?
2. What level does the problem live at?
3. Who should own solving it?
Most restaurants don’t struggle because they lack effort. They struggle because they solve symptoms instead of root causes.
Operational clarity changes everything. When every issue has a clear owner, timeline, and process, your business becomes easier to lead and easier to grow.
If you can’t answer these three questions consistently, that’s where your next improvement starts.
Subscribe for practical insights on restaurant leadership, AI, systems, and operational excellence.
#RestaurantOwner #RestaurantManagement #RestaurantLeadership #RestaurantSystems #Operations #BusinessGrowth #Hospitality #RestaurantBusiness #Entrepreneur #Leadership #OperationalExcellence #AIForRestaurants
1 week ago | [YT] | 0
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Brosuke
Most restaurant owners are working hard every single day… but they’re stuck doing the wrong work.
There are 3 speeds every restaurant runs on:
5 Days (Kaizen) - Daily execution, shift-level fixes, 1% improvements. Your team owns this.
5 Months (Omotenashi) - Training, culture, team-fit decisions. Your GM owns this.
5 Years (Shokunin) - Vision, expansion, legacy. YOU own this.
The problem? Most owners are buried in the 5-day speed and never make it to the work that actually grows the business.
If you want to scale without burning out, you have to delegate the speed and own the level.
Your team runs 5 days. Your GM runs 5 months. You run 5 years.
That’s the shift that changes everything.
If this hit different, follow the channel. I share frameworks like this every week to help restaurant owners stop surviving and start building something that lasts.
2 months ago | [YT] | 0
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Brosuke
Which one is better?
8 months ago | [YT] | 3
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Brosuke
Were you tricked??
8 months ago | [YT] | 1
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Brosuke
https://youtu.be/NxMe2MnW6sk?si=2rFiR...
New Pod Episode is Live ✌️🏻
2 years ago | [YT] | 1
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Brosuke
https://youtu.be/hQukbPWrunM
Check out Be Frank Podcast. I’m going to post full Episode in new channel!
Please go there to subscribe!
2 years ago | [YT] | 0
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Brosuke
Check out new Vlog! Hope you can make a small talk to your in laws about where you wanna visit in Japan!
https://youtu.be/tB4jzri7H6Y
2 years ago | [YT] | 2
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Brosuke
Watch my new Vlog ✌🏻
2 years ago | [YT] | 0
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