This channel is for those of you that have a brand identity but struggle to actually use it. Whether it's a visual brand identity for your own business or perhaps you manage a brand for clients or at work. This channel is geared toward people who are non-designers or don't have a design background, but still find themselves in charge of design tasks on a regular basis.

I use minimalist and design principles to help people like you create design systems that work for you, and feel thoughtless.