Official Channel of Jesse Andrus IV | J4 Fitness
I help busy men get lean & strong w/simple structured plans.
Creator of the Muscle Max Framework


Jesse Andrus IV

Skilled, busy men in your 30s — I have a quick question for you

What’s the part of your routine that falls off the easiest?

9 months ago | [YT] | 0

Jesse Andrus IV

3 Things I Had to Unlearn to Stay Consistent

Consistency isn’t about being more motivated.

It’s about unlearning the BS that kept you stuck.

Here are 3 things I had to let go of:

1️⃣ “All or nothing” mentality
Missing a day isn’t failure. Letting it turn into a week is.

2️⃣ Overtraining = more progress
More isn’t better. Better is better. Especially when your life is full.

3️⃣ Waiting for motivation
Discipline isn’t about hype. It’s about clarity and commitment—even on your worst days.

I stopped chasing the perfect plan.
And started mastering the one that fits my real life.

📲Comment “STRUCTURE” if you’re ready to stop restarting.

#fitover30 #disciplinewins #structureoverhype #mensfitness #realmansroutine

10 months ago (edited) | [YT] | 2

Jesse Andrus IV

Every day you delay change, you lose more than you think.

It’s not just time.

It’s energy. Confidence. Focus.

And all the momentum you could’ve had by now.

Inaction has a cost.

And you’re already paying it.

Drop a comment or message me “STRUCTURE” if you’re done with the delay.

#fitnessformen #mensfitness #busylifehacks #fitover30 #transformation

10 months ago | [YT] | 3

Jesse Andrus IV

You work hard, but the mirror doesn’t show it.

That’s not your fault.

You’ve been handed generic plans that weren’t built for men with careers, families, and real pressure.

Hard work should show.

And when you’ve got the right system—it will.

Follow for training built for real life.

10 months ago | [YT] | 2

Jesse Andrus IV

This wasn’t a quick fix.

It wasn’t a 30-day challenge or a “new year, new me” phase.

This was built with discipline, structure, and consistency—

The same skill sets I now coach other men on inside my program.

I didn’t have hours a day. I had real-life responsibilities.

But I made it work by focusing on what actually moves the needle.

If you’re a man in your 30s, tired of starting over, and ready to finally build a body that lasts.

Drop a comment or DM me “STRUCTURE” and I’ll send you the full breakdown.

10 months ago | [YT] | 3

Jesse Andrus IV

🚫 4 Weight Loss Myths That Are Holding Back Your Testosterone and Results 🚫

Ever feel like you’re doing everything right—cutting calories, grinding it out at the gym, saying no to carbs—yet the scale just won’t budge? You’re not alone. Many guys feel like they’re putting in all the effort without seeing results, and it’s frustrating. You might wonder if it’s your age, genetics, or if you’re missing something critical. 😞

But here’s the truth: many “rules” you’re following might actually hold you back. Some common weight loss advice isn’t just outdated; it can slow your metabolism, lower testosterone, and keep you stuck. Here are 4 myths to let go of for better results:

1️⃣ Myth #1: “You Have to Cut Carbs Completely.”

- Cutting carbs may sound like a fix, but it can backfire by slowing your metabolism and testosterone levels. When you restrict carbs, your body goes into “conservation mode,” holding onto fat and draining energy. Balanced carbs like sweet potatoes fuel your metabolism without burnout. 🍠

2️⃣ Myth #2: “The More Cardio, the Better.” Endless cardio drains you fast. Spending hours on the treadmill signals your body to adapt by burning fewer calories and lowering testosterone. Instead, focus on strength training to build lean muscle, which boosts metabolism and testosterone without exhausting you. 💪

3️⃣ Myth #3: “Skipping Meals Helps You Lose Weight Faster.” Skipping meals might seem smart to save calories, but it slows your metabolism and drops testosterone levels. When your body doesn’t get regular fuel, it holds onto fat stores, making weight loss harder. Balanced meals throughout the day keep energy steady and support hormone levels. 🕑

4️⃣ Myth #4: “You Have to Be Perfect to See Results.”

-Stressing over every “mistake” adds pressure, leading to burnout. Progress, not perfection, leads to lasting results. Consistent, balanced steps support testosterone and sustainable fat loss. 💯

Letting go of these myths makes weight loss easier and supports your hormones. Work with your body, not against it. You’ve got this! ✨

1 year ago | [YT] | 0

Jesse Andrus IV

🍽️ 3 Tricks to Stay Full Without Overeating 🍽️

Tired of feeling hungry even when sticking to a healthy routine? Good news—you don’t have to starve to see progress. Constant hunger can stress your body, lower testosterone, and slow metabolism, making your goals harder to reach.

Here’s how to stay full while keeping your hormones and metabolism working for you:

1️⃣ Go Big on Fiber: Fiber slows digestion, keeping you full longer. Add foods like leafy greens, oats, and beans to your meals to curb hunger, steady blood sugar, and support your hormones. 🌱

2️⃣ Hydrate with Purpose: Hunger is often thirst in disguise. Drinking water with meals supports digestion and keeps you satisfied, cutting unnecessary snacking. 💧

3️⃣ Pack in the Veggies: Boost meal volume with nutrient-dense, low-calorie veggies like spinach, zucchini, or cauliflower. More food, fewer calories—it’s a win for your hunger and your metabolism. 🥦

Hunger isn’t about “willpower.” It’s about fueling your body the right way. Focus on nutrient-dense foods, and you’ll stay satisfied, reduce stress, and keep progressing toward your goals. 💪

#EatSmartStayStrong #FuelYourBodyRight #FullNotStarving #MetabolismMastery #HormoneHealthHacks

1 year ago | [YT] | 2

Jesse Andrus IV

🚫 STOP starving yourself to boost testosterone or lose weight! 🚫

If you’re tired of feeling hungry and stuck in a cycle that doesn’t work, here’s the truth: Starving yourself slows down your metabolism and tanks your testosterone, making it harder to shed fat and stay energized. 😳

🥗 Here’s how to lose weight and boost testosterone without hunger pains or restrictive diets:

1️⃣ Focus on Nutrient-Dense Foods: Lean proteins, leafy greens, whole grains, and healthy fats don’t just keep you full—they fuel your energy and support testosterone, helping your body burn fat and build strength. 🥑🥦

2️⃣ Balance Your Meals: Pair protein, carbs, and fats to stabilize blood sugar and support hormones. This curbs cravings, keeps you satisfied, and powers your metabolism without relying on snacks all day. 🍗🍞

3️⃣ Listen to Your Body: Eating when you’re hungry and stopping when you’re satisfied keeps your metabolism strong and testosterone steady—no need to obsess over calorie counting. 🌈

Losing weight and boosting testosterone isn’t about restriction—it’s about strategy and balance. 💯

Keep this post as your reminder that you don’t have to go hungry to get real results. If you’re ready for a personalized plan that works with your body, Comment “Ready” to learn more about my 90-Day Muscle Max Mastery Blueprint. 💬

#LoseFatBuildMuscle #ConfidentMenStrongBodies #MensFitnessJourney #SustainableWeightLoss #MuscleMaxBlueprint

1 year ago (edited) | [YT] | 1

Jesse Andrus IV

🎄💪 Merry Christmas from J4 Fitness! 🎅🎁

As we celebrate the holiday season, let’s not forget to keep moving and staying strong! Whether it’s a quick workout before the festivities or simply staying mindful of your goals, every small step counts.

What’s your go-to way to stay active during the holidays? Drop a comment below! 👇

Wishing you a joyful and fit holiday season! 💜💪

#MerryChristmas #HolidayFitness #StayStrong #J4Fitness #HealthAndHolidays

1 year ago | [YT] | 2

Jesse Andrus IV

I haven’t always been the guy who can lift almost 500 pounds.

Between coaching clients, managing landscaping work with unpredictable hours, and staying consistent in the gym, my schedule is always shifting. I’m not balancing a family yet, but I understand what it’s like to feel stretched thin while still trying to push toward your goals.

That’s why this 487-pound deadlift means more than just strength. 💪 It’s proof that no matter how chaotic life gets, you can still find time for progress. You don’t have to choose between success in your career, showing up for loved ones, and staying in shape. You just need a plan that works with your life—not against it.

I’ve built my routine around showing up, even when things aren’t perfect, and that’s the same approach I teach my clients:

• Fitness doesn’t require hours at the gym—sometimes, it’s 30 minutes squeezed into your day. ⏱️

• You don’t have to sacrifice your favorite foods—just learn how to manage them. 🍔

• And you don’t have to overhaul your entire life—small, consistent actions lead to big wins. 🏆

If you’re a guy who’s tired of feeling stuck, overwhelmed, or inconsistent, I want you to know: You can get stronger, leaner, and more confident while keeping your busy life intact.

What’s one thing holding you back right now? Let’s talk about how you can break through it. 🔥

#StrengthTraining #BusyLifestyle #FitnessJourney #DeadliftGoals #TimeManagement #CoachingSuccess #HealthyLiving #MindsetMatters #ProgressOverPerfection #FitForLife

1 year ago | [YT] | 3