The only thing that does not change after 10 years is to make an outstanding product.
In 2006, when the word sheet mask itself was unfamiliar, Lee Mi-in was launched with one determination to become an OEM company specializing in masks.
With confidence in its potential alone, it has pioneered a new market for beauty products and stood tall as a global No. 1 sheet mask ODM company.

In 2012, Lee Mi-in rose to the unrivaled position in the Korean sheet mask sector, but she did not settle down and took on new challenges. By adding the know-how of newly recruited professionals to their accumulated experience and spurring R&D investment, they created greater synergy and entered the global skin care market. Currently, they are partnering with more than 100 brands in 40 countries around the world.