Hi, I'm Shruti. I make content on personal finance and entrepreneurship, the kind of stuff I wish someone had told me when I was starting out.

On this channel you'll find side hustle breakdowns, income benchmarks, and honest takes on building something of your own, drawn from my own path: ESSEC Business School, stints in the circular economy with Back Market and L'Oreal across Europe and Asia, and eventually founding Naarica.

I started this channel back in 2020, before any of that, and it's grown alongside every version of my career since. Whether you're figuring out your first side hustle, thinking about starting a business, or just want a realistic look at what building one actually costs, this is that space.

New videos on side hustles, money, and entrepreneurship, dropping regularly. Subscribe if that's your thing.


Shruti Chand

Season 2 of my life

1 year ago | [YT] | 2

Shruti Chand

If you're a study-abroad student aspirant, at which stage (amongst the one listed below) are you right now?

3 years ago | [YT] | 2

Shruti Chand

Hey guys, please let us know what is the kind of content that you're expecting from us?

3 years ago | [YT] | 2

Shruti Chand

Hello everyone! To make our study-abroad student community more interactive, please vote below so that we can create better and relevant content for you :)

Which one these categories do you all into?

3 years ago | [YT] | 4

Shruti Chand

Have you watched this video yet? This was made 2 years back when I was still in my first year of education.
Super thrilled to spill some beans, I will be uploading the PART II of this video with my perspective now that I have already graduated and worked in France! ;) STAY TUNED!! (Hint: 8th September is D-Day)

4 years ago | [YT] | 2

Shruti Chand

Hello everyone,
Here is a video about part time jobs that can help you earn extra money (+ will look good on your CV)

4 years ago | [YT] | 5