International brands shouldn’t need to spend months—and hundreds of thousands of dollars—just to begin operating in the U.S. That’s why we built CrossBridge: a lean, end-to-end partner that sets your U.S. strategy, builds the backend systems, and runs them day-to-day.

On this channel, we share the same insights we use to launch and scale companies:
• How to break into U.S. retail (Walmart, Target, Costco, and more)
• The truth about DTC vs retail economics
• What founders need to know about compliance, warehousing, and logistics
• Practical breakdowns of ERP, EDI, and backend systems
• Case studies and lessons from $100M+ in U.S. sales managed

We’ve been inside the warehouses, spreadsheets, and buyer meetings. These videos give you the playbook, pitfalls, and timing that matter if you want to make the U.S. your next market.

CrossBridge exists to be the team behind your growth. This channel is where we open up that knowledge so you can see how it’s really done.