I help product & growth leaders turn messy data into confident decisions.

I’m Ruben Ugarte, author, advisor, and analytics expert with 15 years of experience helping 100+ organizations build better products.

On this channel, you’ll learn practical tutorials and frameworks to translate messy data into confident decisions using tools like Mixpanel, Amplitude, Segment, AppsFlyer, PostHog, and more. No wasted cycles, no vendor hype, and no waiting on engineering.

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