Future of Good
Future of Good is a digital media & learning organization with a mission to enable a smarter social purpose world.
We deliver nuanced insights, analysis & knowledge through high-quality journalism, learning programming, & data/research offerings. Tens of thousands of impact-oriented professionals & entrepreneurs read Future of Good weekly, within nonprofits, social enterprises, philanthropic foundations, CSR teams, & more.
We aim to challenge conventional journalism by being far more inclusive in our sources, incorporating lived experience, delivering nuance, & deeply caring for our journalists.
Our Why & Mission
Social purpose teams across Canada are facing tremendous transition, growth, & opportunity.
From volunteerism to DEI and technology to wellbeing, there are enormous mission-related opportunities and complexities in the social purpose world, that every team has to understand, learn & navigate.
We believe that smarter teams accelerate social change. That’s why we exist.
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What is charity flow-through? It's a tax loophole that nets charities and mining companies millions.
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