AI isn’t just about new tools — it’s about a fundamental shift in business culture. In this episode, digital strategist Rob Lawson breaks down why most AI initiatives fail to deliver real ROI — and what leaders must do to turn AI from a cost center into a growth engine.
Learn how to bridge technology and strategy to unlock true business transformation.
🔹 Why AI rollouts often fail to deliver measurable value 🔹 The missing link: organisational adaptation & change management 🔹 How to design new business models for the AI economy 🔹 What leaders can do to make AI profitable and sustainable
💬 AI success isn’t just about implementation — it’s about leadership, mindset, and cultural readiness.
Digital Assassin
AI isn’t just about new tools — it’s about a fundamental shift in business culture.
In this episode, digital strategist Rob Lawson breaks down why most AI initiatives fail to deliver real ROI — and what leaders must do to turn AI from a cost center into a growth engine.
Learn how to bridge technology and strategy to unlock true business transformation.
🔹 Why AI rollouts often fail to deliver measurable value
🔹 The missing link: organisational adaptation & change management
🔹 How to design new business models for the AI economy
🔹 What leaders can do to make AI profitable and sustainable
💬 AI success isn’t just about implementation — it’s about leadership, mindset, and cultural readiness.
2 months ago | [YT] | 0