You don’t need to post new tips in your content today!
Once you’ve been in a business a few years, it’s time for the expert content you’ve been sharing to go beyond just educating. 👀
How powerfully AND consistently are you dropping authority gems within your current content, positioning, and overall visibility strategy?! (seriously, tell me in the comments below)
Now, I’m talking about the kind that weaves your expertise, your client results, and your story into your CORE irresistible and magnetic message.
I used to think I had to constantly create fresh content every day and I don’t have enough fingers and toes to count how many high value expert women, educators, and entrepreneurs I’ve been blessed to work with have come in ready to pull their hair out feeling like they had nothing left to say after months and years of pouring out content. Always thinking of something NEW to say!
NEWSFLASH - new people discover your mission and message everyday! IT! IS! NEW! TO! THEM! BOO!
I learned I didn’t actually need to keep working overtime starting from scratch because I had already built a bank of authority-driven content. A library of stories I could pull from again and again. And I got really, really good at learning how to elevate the conversions! Literally that’s what I’ve spent the last 17 years doing … way before this online entrepreneur + content part of my journey I specialized in sales refinement and enablement consulting multi 6 + 7 figure clients if you didn’t know!
That was the shift. I didn’t need to reinvent the wheel, I just needed to refine how I told the story and layered in my authority.
So today? Instead of stressing over a brand new tip to post, ask yourself: How can I make what I already have work again for me? AND, how can I get it to perform BETTER than it did before?
Remember this: When your content is refined, it works harder so you don’t have to. 💡
This was such a simple shift, and my clients’ minds have blown at how impactful this is! I literally walked 2 clients through refining their assets for their next re-launch of events and offers that already made them money before BUT the name of the game is amplifying those conversions like I said! My clients have used these strategies to increase their conversions by 4%, 11%, 19%, 22% THEN refine again and we double, some triple!
THIS is working smarter, not harder! And a fancy complicated techy system didn’t do it! They cut out all the parts of the sales messaging + content that was dragging the sell out longer than it needed to be! And anything speaking to people who weren’t THEIR people, only there to waste their time and talent! They have become unapologetic about staying in their lane, don’t feel boxed in, feel free!
The exciting part is, you don’t need to figure it all out on your own. I’ve built prompts, tools, and frameworks to walk you through it step by step, so you’re never guessing what to say or how to say it to get what you’ve already created working better for you AND leverage that for anything new you create!
Because I get new ideas DAILY! As a morning person, I’d wake up, grab my tea or latte (depending on my mood for the day), and braindump content into my notes app before the day got busy. ☕
That became my ritual because when I felt inspired, I HAD to capture it. BUT, I have things in place that can hold the new stuff more sustainably AND infuse it with the tried and true that I know work! You get to trust, operate from conviction differently!
If you want a taste of what this looks like in action, come join me for my 3-day live coaching experience, Money Making Messaging. I’ll be coaching you through it, LIVE. Comment ‘LIVE WITH KIERRA’ and I’ll send you the details. 👇
Kierra Jones - Sales Messaging & Positioning Coach
You don’t need to post new tips in your content today!
Once you’ve been in a business a few years, it’s time for the expert content you’ve been sharing to go beyond just educating. 👀
How powerfully AND consistently are you dropping authority gems within your current content, positioning, and overall visibility strategy?! (seriously, tell me in the comments below)
Now, I’m talking about the kind that weaves your expertise, your client results, and your story into your CORE irresistible and magnetic message.
I used to think I had to constantly create fresh content every day and I don’t have enough fingers and toes to count how many high value expert women, educators, and entrepreneurs I’ve been blessed to work with have come in ready to pull their hair out feeling like they had nothing left to say after months and years of pouring out content. Always thinking of something NEW to say!
NEWSFLASH - new people discover your mission and message everyday! IT! IS! NEW! TO! THEM! BOO!
I learned I didn’t actually need to keep working overtime starting from scratch because I had already built a bank of authority-driven content. A library of stories I could pull from again and again. And I got really, really good at learning how to elevate the conversions! Literally that’s what I’ve spent the last 17 years doing … way before this online entrepreneur + content part of my journey I specialized in sales refinement and enablement consulting multi 6 + 7 figure clients if you didn’t know!
That was the shift. I didn’t need to reinvent the wheel, I just needed to refine how I told the story and layered in my authority.
So today? Instead of stressing over a brand new tip to post, ask yourself: How can I make what I already have work again for me? AND, how can I get it to perform BETTER than it did before?
Remember this: When your content is refined, it works harder so you don’t have to. 💡
This was such a simple shift, and my clients’ minds have blown at how impactful this is! I literally walked 2 clients through refining their assets for their next re-launch of events and offers that already made them money before BUT the name of the game is amplifying those conversions like I said! My clients have used these strategies to increase their conversions by 4%, 11%, 19%, 22% THEN refine again and we double, some triple!
THIS is working smarter, not harder! And a fancy complicated techy system didn’t do it! They cut out all the parts of the sales messaging + content that was dragging the sell out longer than it needed to be! And anything speaking to people who weren’t THEIR people, only there to waste their time and talent! They have become unapologetic about staying in their lane, don’t feel boxed in, feel free!
The exciting part is, you don’t need to figure it all out on your own. I’ve built prompts, tools, and frameworks to walk you through it step by step, so you’re never guessing what to say or how to say it to get what you’ve already created working better for you AND leverage that for anything new you create!
Because I get new ideas DAILY! As a morning person, I’d wake up, grab my tea or latte (depending on my mood for the day), and braindump content into my notes app before the day got busy. ☕
That became my ritual because when I felt inspired, I HAD to capture it. BUT, I have things in place that can hold the new stuff more sustainably AND infuse it with the tried and true that I know work! You get to trust, operate from conviction differently!
If you want a taste of what this looks like in action, come join me for my 3-day live coaching experience, Money Making Messaging. I’ll be coaching you through it, LIVE. Comment ‘LIVE WITH KIERRA’ and I’ll send you the details. 👇
2 days ago | [YT] | 0