The Futur
The biggest lie in business: "Clients choose the best option." Truth: They choose the best-understood option. That's why: • The best designers can be broke • The best consultants can be unknown • The best agencies can be struggling While average providers win deals. Your competition isn't better than you. They're just better understood. Think about that. Your expertise needs a voice. Your value needs a better story. Want more?I'll share a link to apply for our advanced email content track, specifically for established business owners who want to scale.advanced.scoreapp.com/ Photo: James Patrick Icon Refined Magazine
4 months ago | [YT] | 2,740
The Futur
The biggest lie in business: "Clients choose the best option."
Truth: They choose the best-understood option.
That's why:
• The best designers can be broke
• The best consultants can be unknown
• The best agencies can be struggling
While average providers win deals.
Your competition isn't better than you.
They're just better understood.
Think about that.
Your expertise needs a voice.
Your value needs a better story.
Want more?
I'll share a link to apply for our advanced email content track, specifically for established business owners who want to scale.
advanced.scoreapp.com/
Photo: James Patrick
Icon Refined Magazine
4 months ago | [YT] | 2,740