Matt Gillis

The #1 Reason You’re Not Reaching Your Potential (And How to Fix It in 30 Days)

What if I told you that your biggest obstacle isn’t lack of knowledge—but lack of action?

I’ve spent over 25 years leading teams, managing operations, and coaching leaders, and I’ve seen it over and over: We don’t struggle with knowing what to do. We struggle with doing what we already know.

Why This Happens

Psychologist Alan Fine calls this “the performance gap.” We consume books, attend workshops, and set ambitious goals—but we hesitate when it’s time to execute. Why?
• Fear of failure – We overthink instead of taking the next step.
• Overwhelm – Too many priorities dilute focus and paralyze action.
• Lack of accountability – We know what to do but don’t have the structure to ensure we follow through.

How to Break the Cycle in 30 Days

Want real progress? Here’s a 3-step system to move from knowing to doing:

1️⃣ Clarify Your One Thing – Ask: If I could only achieve one thing this month, what would have the biggest impact? (Studies show that people who focus on a single priority outperform those juggling multiple goals.)

2️⃣ Create an Implementation Plan – Schedule 15 minutes each morning to map out actions. (James Clear, author of Atomic Habits, found that people who schedule habits are 2x more likely to stick with them.)

3️⃣ Commit to Public Accountability – Tell a mentor, colleague, or post your goal publicly. (The American Society of Training and Development found that accountability increases success rates by 95%!)

Your Challenge

For the next 30 days, choose ONE thing you already know you need to do—then actually do it. Drop a comment with your goal and let’s build momentum together.

Success doesn’t come from knowing. It comes from doing. Ready to start?

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