7 things to keep in mind if you are starting a startup in 2024.
1. It starts with an Idea ⤷ Find an idea that solves the pain point rather than the one that enhances the experience. ⤷ The pain point market is much bigger than the market that is working towards enhancing the experience.
2. Startup should have a USP ⤷ Here USP means Unique Show-off proposition. ⤷ Your startup idea should have some show-off capabilities. ⤷ A product that gives people the ability to brag or to show off.
3. Have a network effect ⤷ Think of how you can incentivize your audience to join your platform. ⤷ Your product should have something that makes your audience invite more people to join your platform or buy your product.
4. Build a brand, before you build a business ⤷ Even if you don’t have a business still focus on building a personal brand. ⤷ Building a brand means you already have a customer base who are willing to buy from you.
5. Get in an industry where consumer behavior is changing ⤷ Today consumers are shifting from intent-based buying to discovery-led buying. ⤷ The brands that are using social media, and influencers are getting on edge over other brands.
6. Build a business when the big transformation is happening ⤷ When a big transformation is happening in the market trend, build a business. ⤷ Big brands take a long time to change so you can take advantage of the situation and build a successful business.
7. Make your product their habit ⤷ Make a product that consumers are habitual towards. ⤷ Consumers should be so addicted to your product that they can’t get back to the habits before your product.
P.S. Which of these tips did you find interesting? Share with me in the comments.
Raj Shamani Clips
7 things to keep in mind if you are starting a startup in 2024.
1. It starts with an Idea
⤷ Find an idea that solves the pain point rather than the one that enhances the experience.
⤷ The pain point market is much bigger than the market that is working towards enhancing the experience.
2. Startup should have a USP
⤷ Here USP means Unique Show-off proposition.
⤷ Your startup idea should have some show-off capabilities.
⤷ A product that gives people the ability to brag or to show off.
3. Have a network effect
⤷ Think of how you can incentivize your audience to join your platform.
⤷ Your product should have something that makes your audience invite more people to join your platform or buy your product.
4. Build a brand, before you build a business
⤷ Even if you don’t have a business still focus on building a personal brand.
⤷ Building a brand means you already have a customer base who are willing to buy from you.
5. Get in an industry where consumer behavior is changing
⤷ Today consumers are shifting from intent-based buying to discovery-led buying.
⤷ The brands that are using social media, and influencers are getting on edge over other brands.
6. Build a business when the big transformation is happening
⤷ When a big transformation is happening in the market trend, build a business.
⤷ Big brands take a long time to change so you can take advantage of the situation and build a successful business.
7. Make your product their habit
⤷ Make a product that consumers are habitual towards.
⤷ Consumers should be so addicted to your product that they can’t get back to the habits before your product.
P.S. Which of these tips did you find interesting? Share with me in the comments.
#rajshamani #figuringout #personalbranding #brandingexpert
1 year ago | [YT] | 1,043