Melee Moments

hey all, wanted to give a heads up that the next video posted on this channel will be sponsored. if you're disappointed or just curious about how i came to this decision, please read on:


in an ideal world, my channel would not have any sponsors. a lot of channels that i admire don't do sponsorships at all, and to be quite honest, i find integrated ads to be a bit annoying as a viewer, even if it's easy to identify and skip through them. i know some of you will probably feel the same way when you see one in my video, so let me explain.

for the last two years, this channel has been my full-time job. and the thing is, taking long stretches of time to make dense, high-quality videos is ultimately not really conducive to making money efficiently on YouTube. YouTube would much prefer if i upload lower-effort content more frequently. i have zero interest in doing that. the unfortunate result of this is that i am not making enough money from just AdSense to continue doing Melee Moments full-time.

at this point, i feel i have two options. the first option is to go full-sponsorship-mode - if i release one or two sponsored videos every month, i would probably be making enough to be financially stable. the problem with this is that my workflow has never really been based on making one or two videos a month. i feel much better about making a video when i have an idea that i feel is really strong, and i mold it and massage it for a few weeks (or months!) before finally deciding it's got legs and diving in - for example, the outline for the nana video was written last August. i like taking my time and making bespoke videos that i really believe in, and i don't want the sponsorship cycle to morph me into a conveyor belt.

the second option is to find some other part-time or full-time job, and then balance the channel (and it's modest Patreon+AdSense income) with the new job. this way i could keep making videos on the schedule that i want, without feeling pressured to change my model to make sufficient full-time income.

so, after some deliberation, i have chosen the second option. of course, now you might be wondering "well, in that second option, you don't do sponsorships... so why did you tell us you're doing a sponsorship?" here's your answer: basically, i need some money to sustain myself while looking for a job. that's it. that's the reason. the way i see it, i am borrowing against the credibility of the channel i've been building for the last few years, and only out of necessity.

if you made it this far, thanks for reading. it matters to me that you guys understand why i'm doing these things. i am just a guy who likes making Melee videos, and right now i'm in a spot where i need some financial support. the channel is able to help me with that in the short-term, so that's the plan. i certainly don't intend to have sponsorships on every melee moments upload. the short ~3 minute analysis videos and the longer high-effort stuff will always remain sponsor-free.

as always, thanks for the support :)

6 months ago (edited) | [YT] | 1,193