I don't have an AdBlocker myself, but over the last few months the number of ads in videos is ridiculous. Like taking literal minutes you can't skip past. This is probably driving more people to use AdBlockers. So YouTube is creating this problem themselves.
2 weeks ago | 268
It makes me sad that Youtube keeps punishing the very creators who make it such a popular platform. SMH.
2 weeks ago | 81
I'm a heavy YouTube watcher, so to me YouTube premium is well worth it. I watch YouTube more than any streaming platforms.
2 weeks ago | 103
I’ve had premium for quite a while but I’m really disappointed lately. In the last month I’ve noticed that my feed, or suggested videos, are just off. Is not a matter of going through my viewed videos and fixing-it still is different. The suggestions YouTube is making are just not vibing and at first I really thought it was just me and in the last week I started realizing that many of the people I still watch aren’t popping up at all. I have to go search for them.
2 weeks ago | 49
I use adblocker on my computer but I mostly watch youtube on my phone. (No blocker) However, over the last year or so, Youtube places ads at about every 4 to 5 minutes of a video. This is highly discouraging to viewers like me. Before, one to two ads on a video was "annoying," but now it's downright invasive. Its a problem youtube itself is making worse. I remeber a community post from Jen Luvs earlier this year mentioning this and that she realized viewers were seeing more ads than she placed herself. Its been going on for awhile. Im all for sponsored content, but the ad system itself is the problem. Youtube has constantly pushed people away with their systems (especially it's algorithm). Sorry that its happening. ❤
2 weeks ago (edited) | 26
Ah, the corporate enshittification of youtube continues. The bottomless greed of C-suite is making their platform unwatchable with more and more ads, longer ads, a higher proportion of unskippable ads, often multiple unskippable ads even on short videos... Eventually people break and either block all these ridiculous ads or they just won't watch youtube anymore. Predictable consequences. YT is straight up hostile to viewers and creators at this point. I for one cannot wait until everyone starts moving to a viable alternative... which will be nice for 5 years and then also go to hell.
2 weeks ago | 27
The totally crazy thing about your job of that the company you "subcontract" through can simply change the method by which it calculates your pay. And just pay you less. As a person who subcontracts for work (I write hospital reports for hospitals that directly pays a company who takes a cut of the time I spend in exchange for doing all the negotiating with those hospitals. Neither the hospitals, nor the company I work through, would ever just...change the hourly rate without a new contact being signed. I'm so sorry
2 weeks ago | 19
I totally understand having to pivot. When one income stream is not paying for the amount of effort being out in, it is time to change course. It is unfortunate because we will lose great content creators
2 weeks ago | 19
I have premium YouTube so I don't have to watch commercials but it's crappy corporations that build brands on other individuals' creativity who help establish their brand and business screw them over! You have to do what's best for you! Singe Beauty is fantastic so we always get to enjoy all you create for Singe too❤❤❤❤❤
2 weeks ago | 16
I hate this for you! I LOVE your videos. I don’t comment often because I watch on my smart tvs mostly. BUT I alway watch ads. I’ll walk away and use the restroom, go grab a load of laundry…whatever. This is awful news to hear that even those that view with as blockers don’t count! I’m sorry to hear this but I totally get it. I can’t imagine the time you spend working full time as a creator! I will continue to support you in whatever way that is! Even if it only through Singe. Your Blushes are my favorite makeup product ever! Don’t get me started lol. Sending lots of good vibes!
2 weeks ago | 21
I just started watching YouTube again after a long pause from my socials. I've been subscribed to your channel since I can't even remember. I completely understand the pivot in your career. Just know how much I appreciate your content and love where it's led you. ♡
2 weeks ago | 11
My partner looked into this. Usually adblocker software needs to bypass two "flags" to allow viewership not to affect youtube content creators, but apparently several large adblocker companies use the same code and only one of the two "flags" were bypassed and anyone using that code got flagged by youtube. The adblocker software issue got resolved by those adblocker software companies back in mid-September--EasyList and UBlock Origin have for sure resolved issue in their fode. That said, the temporary drop in "views" caused by the adblock software messing up could still be affecting content creators in the algorithm, and video content where people primarily view on a larger screen (such as makeup and art videos where you might want to see more detail) or demographics with a large percentage of viewers that use adblock might have been disproportionately affected in the algorithm. The other factor seems to be going from that into a natural lull from people returning to school/college, though dunno if that affects your demographics too much.
2 weeks ago (edited) | 9
I've definitely noticed this on my channel too but had no idea why! This makes ao much sense. Definitely something to bring to light 💙
2 weeks ago
| 12
Hi Angie, You must do what’s best for you. But just know that we will miss you so much! ❤
2 weeks ago | 18
I don’t use an adblocker, I use a VPN service which targets me with different ads based on the location associated with the server. I don’t understand how an adblocker would equal less views when a person could pay for YouTube’s service and not see ads, but creators would still be compensated. Views for more creators in the beauty space have gone down significantly over the past few years and I think there are a lot of reason why this is happening, but based on my own viewing habits, I have less free time and often start watching and have to restart later because I don’t finish watching. I think YT is doing whatever it can to justify not paying creators which is why they created the hype feature, as a way to penalize accounts to make it harder for creators to reach the viewers interested in their content. YT is responsible, adblockers have been around for at least 15 years now and this has never been a thing, even with other social platforms.
2 weeks ago | 11
I had stopped using adblocker when you said you don't get paid for those until YT started giving me 20 mins unskippable ads about some guy telling me he changed his life with the power of his mind and how I could too if I pay him. That was when the adblocker came back. I still get ads with adblocker now but short skippable ones BUT if I don't skip the first one, it'll keep giving ad after ad after ad! If I'm still watching ads and YT isn't paying you, it's on YT. Oh and on my phone, yt is unwatchabble because I get ads every few minutes and the ad hangs so I have to keep refreshing to get back to the video and end up seeing more ads than the video itself.
1 week ago (edited) | 1
The number of scammy, unskippable, predatory ads is inexcusable. Full stop. Youtube Premium's prices are inexcusable, especially in this economy. They push AI slop content and monetize it all the while, they punish creators for their own crappy algorithms.
2 weeks ago | 2
I don't use an ad blocker, and youtube ads give me a permanent headache. But I also won't let them bully me into getting Premium either because that's all they're doing anymore. And let's be real, some of the ads (like for certain mobile games) are straight up pr0n and it's disgusting.
2 weeks ago | 3
The money people pay for premium should go to creators! I know that won't happen tho, but the ads are crazy and not even personalized anymore. I've been get right wing propaganda with TPUSA, PragerU, and scammy ai products.
2 weeks ago | 30
Angelica Nyqvist
For the last couple of months I have felt like something has been off with Youtube, views have behaved, well, off to say the least. Not that I am expecting or wanting to be viral, but it's just felt different from before. Today I got this comment (see above) and decided to look into it. Apparently a change with Youtube in August means that views from somebody with an adblocker no longer counts as a view on our video. Before we still did not get paid for this view, but now the view does not even show, even thought they did indeed view the video. This means the views are way lower on the videos but the monetization might not be.
So what's the problem? Well for a lot of Youtubers we would not be able to do this to the extent we do if we did not take on sponsorships too (if people did not use adblockers, maybe we did not need to) but with the views being lower for many of us, we will now loose those oportunities and they will go back to the huge Youtubers or to other platforms such as Tiktok.
I already told my husband I am not planning to do Youtube full time come 2026, with this change it's just not viable. I understand that ads are annoying, I agree. Which is why I pay for Youtube Premium. I do also understand why that is not viable for everyone. I am just here to start a discussion and give my thoughts. Because I know several Youtubers that has stopped, stepped back or are planning another career due to what's been going on these past months.
Watching Youtube is free, in exchange for watching an ad. If enough people stop watching these ads the platform will change. It will either become a fully paid experience, only contain huge creators or creators that do it on their free time. Which again is fine, I mean that will be me soon.
My thoughts have always been "there is no such thing as a free lunch", and I am just sad to see this journey coming to an end because of this. And please do not see this as me complaining, I just wanted to share some news about the platform that will affect a lot of the creators you watch. Maybe a change will come before the end of the year. But knowing how much Google hates adblockers, I doubt it. So see this as me flagging that 2026 will be different. ❤️
2 weeks ago | [YT] | 592