Gii Reacts

#Drake's amended complaint alleges that UMG not only deceived consumers but cheated Drake and other artists out of royalty payments when it used "bots" to artificially inflate the streams of "Not Like Us" on Spotify 👀😳

Spotify pays royalties using a pro rata system meaning payments are distributed proportionally to artists from a large pool. The more streams a song has, the larger its share of the royalty pool. When "bots" are used, it increases the number of streams recorded on Spotify, without a proportional increase in the number of paying subscribers.

There is a drop in the unit value of a stream and therefore a drop in the amount of royalties paid to artists. More "botted" streams on one song, means less money for other artists.

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2 days ago | [YT] | 2

@edwardblackshear9261

Ain’t no fun when the rabbit has the gun. They did the same thing for this goofy ass dude his entire career 😂

1 day ago | 1