I cold emailed Mark Cuban and he actually responded.
This is how you write a good cold email that people respond to 👇
🪝 Your Subject Line Needs to Hook
How many times have you seen boring email subject lines like “Informational Interview Request”?
People immediately delete those!!!
People decide in the first 2 seconds whether your email has value to them.
So your Subject Line needs to build rapport, credibility, and be personalized. All while being short, concise and readable!
Rather than saying “Informational Interview Request: blah blah blah”, find common ground you have with the recipient like “Fellow [College Alum] Reaching Out”.
🤗 Use Your First Line to Build Rapport
I’m in the camp that opening up your email with a “Hope you are doing well” is a waste of valuable space up front.
Instead, I tend to jump right into things.
Specifically, I always mention something highly specific and personalized about the person, like:
“I have a huge respect for how you’ve disrupted the pharmaceutical industry” or “Congrats on all the success you’ve had with the Dallas Mavs!”
So many salespeople and tech bros are all business - and forget to build genuine human connections.
Don’t be a tech bro.
📱 Optimize for “Scanability”
Please for the love of God stop sending massive walls of text.
No one is going to read the novel you wrote!!!
Especially on mobile.
I often use bullets to help me get across my point quickly, like:
“Since dropping out of business school to start Stan, we’ve: • Scaled from $0 to $25M ARR • Helped 50,000 Creators Make Tens of Millions of $ • Hit Profitability after Raising a Seed Round from Top Investors"
Short, punchy, & readable.
—
Being good at cold emailing has genuinely changed my life.
It’s landed me millions of $ of funding and connected me with billionaires.
So if you at all want to improve your cold emailing, I actually recorded myself emailing 25 billionaires to get them to invest in my startup in my most recent video: https://youtu.be/JH1sZ9ySTvc?si=RLFyq...
—
And teaser — you’ll be surprised to see who responded 🤗
jayhoovy
I cold emailed Mark Cuban and he actually responded.
This is how you write a good cold email that people respond to 👇
🪝 Your Subject Line Needs to Hook
How many times have you seen boring email subject lines like “Informational Interview Request”?
People immediately delete those!!!
People decide in the first 2 seconds whether your email has value to them.
So your Subject Line needs to build rapport, credibility, and be personalized.
All while being short, concise and readable!
Rather than saying “Informational Interview Request: blah blah blah”, find common ground you have with the recipient like “Fellow [College Alum] Reaching Out”.
🤗 Use Your First Line to Build Rapport
I’m in the camp that opening up your email with a “Hope you are doing well” is a waste of valuable space up front.
Instead, I tend to jump right into things.
Specifically, I always mention something highly specific and personalized about the person, like:
“I have a huge respect for how you’ve disrupted the pharmaceutical industry”
or
“Congrats on all the success you’ve had with the Dallas Mavs!”
So many salespeople and tech bros are all business - and forget to build genuine human connections.
Don’t be a tech bro.
📱 Optimize for “Scanability”
Please for the love of God stop sending massive walls of text.
No one is going to read the novel you wrote!!!
Especially on mobile.
I often use bullets to help me get across my point quickly, like:
“Since dropping out of business school to start Stan, we’ve:
• Scaled from $0 to $25M ARR
• Helped 50,000 Creators Make Tens of Millions of $
• Hit Profitability after Raising a Seed Round from Top Investors"
Short, punchy, & readable.
—
Being good at cold emailing has genuinely changed my life.
It’s landed me millions of $ of funding and connected me with billionaires.
So if you at all want to improve your cold emailing, I actually recorded myself emailing 25 billionaires to get them to invest in my startup in my most recent video: https://youtu.be/JH1sZ9ySTvc?si=RLFyq...
—
And teaser — you’ll be surprised to see who responded 🤗
10 months ago | [YT] | 429