I started this YouTube channel in 2019. While recording, I whispered because my family slept in the next room. My broken computer fan made a loud, windy noise, so you could barely hear me.
I created videos I wanted to watch myself. Inspired by a professor at my university, who had a YouTube channel for all his students. He shared no-nonsense videos explaining complex economic topics.
A few hundred people subscribed despite the bad sound quality. One of them contacted me and helped me with a studio sound setup.
My videos cover AI and software automation. Step-by-step tutorials where I try to explain everything in layman's terms.
From 2019 to 2022, the main topic was UiPath, a major RPA (Robotic Process Automation) software vendor. In 2022, the market demand went from UiPath to Power Automate. Switching tools meant more views. So I did.
I still do Power Automate tutorials. And expanded the content to OpenAI APIs and Copilot 365.
Before YouTube, I was unknown. However, the videos made me known in the niche community of RPA. As a result, I won six awards. Two are UiPath Most Valuable Professional trophies (2021 and 2022), and another two are Microsoft MVPs (2023 and 2024).
I had a great job with great colleagues. People saw me on YouTube and started to contact me for consulting and workshops. I told my wife I wanted to quit my job and build a company based on the channel. I'm risk averse, but she convinced me. So, in December 2021, I quit my job.
Three months later, my wife also quit her job and joined the company. Companies buy our Copilot 365 and Power Automate workshops and consulting. The sales process is short because they already "know" us from YouTube.
Our workshops reflect our YouTube style: no boring PowerPoints or sales pitches. We do everything together in the software. And we pause and explain the best practices. People don't zone out and remember everything.
Each participant receives lifetime access to our e-learning to repeat what they learned when the course ends.
Following the awards, we are frequently invited to give conference keynotes. Our goal is the same as our workshops: 100% action and zero sales talk about our company.
Last year (2024) andersjensenorg made $444,186. Because of YouTube, our lifetime marketing spend is still $0.
Anders Jensen
Sell IT consulting?
Start a YouTube channel.
I started this YouTube channel in 2019. While recording, I whispered because my family slept in the next room. My broken computer fan made a loud, windy noise, so you could barely hear me.
I created videos I wanted to watch myself. Inspired by a professor at my university, who had a YouTube channel for all his students. He shared no-nonsense videos explaining complex economic topics.
A few hundred people subscribed despite the bad sound quality. One of them contacted me and helped me with a studio sound setup.
My videos cover AI and software automation. Step-by-step tutorials where I try to explain everything in layman's terms.
From 2019 to 2022, the main topic was UiPath, a major RPA (Robotic Process Automation) software vendor. In 2022, the market demand went from UiPath to Power Automate. Switching tools meant more views. So I did.
I still do Power Automate tutorials. And expanded the content to OpenAI APIs and Copilot 365.
Before YouTube, I was unknown. However, the videos made me known in the niche community of RPA. As a result, I won six awards. Two are UiPath Most Valuable Professional trophies (2021 and 2022), and another two are Microsoft MVPs (2023 and 2024).
I had a great job with great colleagues. People saw me on YouTube and started to contact me for consulting and workshops. I told my wife I wanted to quit my job and build a company based on the channel. I'm risk averse, but she convinced me. So, in December 2021, I quit my job.
Three months later, my wife also quit her job and joined the company. Companies buy our Copilot 365 and Power Automate workshops and consulting. The sales process is short because they already "know" us from YouTube.
Our workshops reflect our YouTube style: no boring PowerPoints or sales pitches. We do everything together in the software. And we pause and explain the best practices. People don't zone out and remember everything.
Each participant receives lifetime access to our e-learning to repeat what they learned when the course ends.
Following the awards, we are frequently invited to give conference keynotes. Our goal is the same as our workshops: 100% action and zero sales talk about our company.
Last year (2024) andersjensenorg made $444,186. Because of YouTube, our lifetime marketing spend is still $0.
LIFETIME YOUTUBE STATS:
- Views: 10,323,980
- YouTube AdSense: $60,159
- View duration: 782,100 hours
Our community @ILoveAutomation now has 14,000 members!
Tl;dr Start a YouTube channel and get teaching practice and priceless marketing.
Today we reached 70,000 YouTube subs. Thanks for all your likes and subscribes 🙌
10 months ago (edited) | [YT] | 96