Treford

Some conversations feel like opening a time capsule and this Insight Room episode with Olabinjo Adeniran did exactly that.

We went back to the days when digital marketing in Lagos was pure curiosity, CC Hub culture, Blackberry internet, Facebook Listicles and experiments that made zero sense but somehow worked.

Digital marketing in Africa was still being invented in real time.

Full episode drops this Friday, 4 PM here on YouTube.

1 month ago (edited) | [YT] | 3

Treford

“The secret to better AI results is "better prompt". Join live this Thursday for a hands-on session and learn how to communicate with AI to get the exact results you want.

If you use AI daily, you bet you'll be better at creating prompts and using AI effectively.

Get a spot via luma.com/syadsuw7?utm_source=youtube&utm_medium=or… or join live on this channel.

2 months ago | [YT] | 3

Treford

AI is changing everything — even the role of a Product Manager. But what makes an AI Product Manager different?

Ante Sladejovic, a senior AI PM with over 15 years of experience, will share how to step into this fast-growing field and lead with strategy, ethics, and impact.

Grab a spot luma.com/ileyak0i?utm_source=youtube&utm_medium=or… or stay tuned to our channel.

2 months ago | [YT] | 7

Treford

Grab a spot at these upcoming AI events. 2 sessions, 2 facilitators! Mark your calendar at luma.com/trefordevents?utm_source=youtube&utm_medi…

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2 months ago | [YT] | 2

Treford

Starting a project is easy but showing up consistently, delivering quality every time, and still loving the journey? That’s the real challenge.

For three years, Lade Falobi has built the Marketing For Geeks newsletter into one of Nigeria's most trusted marketing resources, all while juggling a full-time career and consulting for companies.

This Friday at 4 PM, Oluwaseyi Esther Osatuyi sits down with Lade on the Insight Room series for an unfiltered conversation about the real sacrifices and mindset shifts it took to build a newsletter read by leading marketers, and how she navigates career growth without compromising consistency.

It premieres this Friday, September 26, at 4PM.

Set notifications now on YouTube here: https://youtu.be/7ZVMb_Zv4X4?si=cD2mb...

3 months ago | [YT] | 3

Treford

FREE Treford courses to give you a head start at building your career in fintech. Because thriving in fintech goes beyond frameworks. You need to understand the regulations, data flows, and user behaviors that make financial products so complex (and exciting).

That’s why we created these:
📍 Building Fintech Products for Africa — with Nifemi Oluboyede
📍 Data & Event Tracking for Fintech Products — with Simileoluwa Afolabi-Jombo

Join 2,500+ learners who are already upskilling, transitioning, and advancing their careers with TrefordPro.

👉🏽 Explore the full course library here:

treford.africa/product/building-fintech-products-f…

treford.africa/product/data-and-event-tracking-for…

3 months ago | [YT] | 4

Treford

Which one are you attending? Let us know in the comments. Register here: lu.ma/trefordevents?utm_source=youtube_post&utm_me…

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4 months ago | [YT] | 5

Treford

You know what's worse than being stuck in your PM career? Feeling like you're doing all the work but still getting overlooked.

Shipping features no one uses.
Sitting in meetings that don’t move the business forward.
Second-guessing your skills every sprint.

That was before.
Before we built programs that teach you to lead products with business impact.

Introducing 5 new PM tracks to help you niche down, lead with confidence and build what is valuable for the business:

🚀 Product Management Accelerator Programs | 🤖 AI PM | 🔌 API PM | 🏦 Fintech PM | 🧠 Technical PM

Build the real skills that top companies look for.


Explore all programs 👉 bit.ly/live-product-programs

We're more than happy to answer your questions via our social pages @trefordafrica or email us at admissions@treford.africa


#productmanager #productmanagement #productcourses #productschool

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4 months ago | [YT] | 1

Treford

With growth comes more responsibility…and new skills to match. To help build capacity for your marketing roles, we launched 5 new marketing programs, built for marketing professionals transitioning into mid and senior roles.

✅ Product Marketing Accelerator (Improved from our product marketing bootcamp)
✅ Performance Marketing
✅ Search Marketing
✅ Email Marketing (Advanced)
✅ Martech (Technical Marketing)

Explore all programs 👉 bit.ly/live_marketing_programs

For inquiries and questions, reach us via other social pages @trefordafrica or send us an email admissions@treford.africa. More than happy to provide all the info you need.

#marketingcourses #marketingprograms #marketers #productmarketing

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4 months ago | [YT] | 2

Treford

Landing a global tech marketing role isn’t just about your resume portfolio. It starts with how you think, how you tell your story, and how well you understand what global teams actually need.

On July 26, we’re hosting Ikenna Okeke (Senior PMM at Microsoft Azure) to walk you through the process and what it really takes to land global roles and at tech giants:

👉 How global marketing works at scale
👉 The mindset shift from local marketer to global player
👉 How to tailor your story, resume & LinkedIn for global roles
👉 What hiring managers are really testing in interviews

If you’re aiming for global jobs that pay well and stretch your skills, this session is your playbook.

📅 Register now. lu.ma/lf7l8b8f?utm_source=youtube_post&utm_medium=…

#TrefordLive #GlobalTechCareers #MarketingWithI

5 months ago (edited) | [YT] | 2