Citation Labs Tools & Services
Welcome to Citation Labs – your source for smarter, data-driven link building.
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On this channel, you’ll find insights, tutorials, and strategies to elevate your link building efforts – whether you’re running enterprise-scale campaigns or just starting out. We also showcase tools we’ve built for the link building community, designed to simplify workflows, project ROI, and make your outreach more effective.
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Citation Labs Tools & Services
How to Find FLUQs?
Your buyers' unasked questions are already stated in customer service logs, call transcripts, comment threads, reviews (both positive and negative) and even exit surveys. This data, while voluminous can be a treasure trove of information for a business; because buyers carry hidden questions that can stall a purchase decision.
Feed this data into the LLMs and they can help surface these frictions. Once you have them, validate what you find with your stakeholders. Then add these FLUQs to your sales pages and support centers.
FLUQs (pronounced like "flux") stands or Friction-Inducing Latent Unasked Questions, the terms was first coined by Garrett French, founder of Citation Labs. FLUQs are the gaps our audiences don't know they are missing (and we don't think to mention) but critically impact their success - they are the unknown unknowns.
1 month ago | [YT] | 0
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Citation Labs Tools & Services
Why Answer FLUQs?
Anticipating and answering FLUQs on your site and elsewhere on the web will benefit a organization upstream of action. It creates a clarity-rich, trust-inducing environment of foresight that spares customers the cognitive, emotional, reputational and temporal cost of last-minute crisis response.
FLUQs (pronounced like "flux") stands or Friction-Inducing Latent Unasked Questions, the terms was first coined by Garrett French, founder of Citation Labs. FLUQs are the gaps our audiences don't know they are missing (and we don't think to mention) but critically impact their success.
1 month ago | [YT] | 0
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Citation Labs Tools & Services
Where Do FLUQs Show Up?
FLUQs do not show up in traditional SEO research or keyword reports. And you usually do not see them cared for in marketing copy, FAQs, or CTAs
FLUQs appear indirectly in other areas of your reporting. They show up as prolonged close times, increased service calls, post-purchase complaints and even bad reviews and early cancellations. Not answering FLUQs increases buyer friction and decreases customer satisfaction.
FLUQs (pronounced like "flux") stands or Friction-Inducing Latent Unasked Questions, the terms was first coined by Garrett French, founder of Citation Labs.
FLUQs are the gaps our audiences don't know they are missing (and we don't think to mention) but critically impact their success.
citationlabs.com/fluqs-answer-hidden-questions-ai-…
1 month ago | [YT] | 0
View 0 replies
Citation Labs Tools & Services
What are FLUQs?
FLUQs (pronounced like "flux") stands or Friction-Inducing Latent Unasked Questions, the terms was first coined by Garrett French, founder of Citation Labs.
FLUQs are the gaps our audiences don't know they are missing (and we don't think to mention) but critically impact their success.
They are the unknown unknowns. FLUQs are hidden questions (friction points) that, if left unanswered, can cause a buyer to hesitate. Addressing FLUQs is crucial for companies, especially in the age of AI-driven search, because it builds trust and provides the concrete, practical answers that AI needs to cite and recommend them, instead of a competitor.
citationlabs.com/fluqs-answer-hidden-questions-ai-…
1 month ago (edited) | [YT] | 0
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