Hi! I'm Nohémie, pronounced (like you're screaming at a child): NO-AMY! I'm the diaspora's trusted guide to building profitable businesses in Sub-Saharan Africa — not from theory, but from the ground up. Also, why I started a juicy-raw-blunt-transparent newsletter for you to not make the mistakes that I've made doing business in Congo and Kenya (see Substack link below). Whenever I can, I love travelling with my friends and discovering new cultures.
My biggest focus is being an African superfood aggregator by matching USA and Gulf Arab buyers with incredible African farm suppliers in Honey, Moringa, Hibiscus, and Baobab. To calm my nervous system, I enjoy having my own beehives and train co-operatives in my native country of Congo (DRC) and sell our honey jars to consumers in North America: lubembo.co/
With love, xx
Nohémie | Proud dog mom
Nohemie and Co
🏘️ Everyone's rushing to Lagos, Nairobi, Accra.
Smart diaspora investors? They're looking at Mombasa, Kumasi, Ibadan.
The tier-two cities with:
- Lower competition
- Growing middle class
- Better ROI on real estate
- Eager consumers
By the time everyone notices these cities, you'll already own market share.
This is how you get in EARLY.
📥 SUBSCRIBE + join my Substack for the Tier-Two City Investment Guide (coming soon). These markets are RIPE. Link in bio.
#NandCoPod #NohemieCo #AfricaDiaspora #Afronomics #BuildingAfrica #Founder #Business #DiasporaPlaybook
1 day ago | [YT] | 16
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Nohemie and Co
📍The African continent
If your business needs the internet, you need a backup.
Two connections or none — there is no middle ground.
Systems > optimism.
#NandCoPod #NohemieCo #DiasporaPlaybook #AfricaInvesting #BuildingInAfrica #AfricanEntrepreneur #EmergingMarkets
4 days ago | [YT] | 10
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Nohemie and Co
📱 Forget desktops. Forget "omnichannel." If your African business strategy isn't MOBILE-FIRST from day one, you've already lost.
I'm not just talking about building another (useless) app for VC clout. I'm refering to even operationally, go from paper to mobile.
80%+ of African internet users access ONLY via mobile.
They don't "also" use mobile.
They ONLY use mobile.
Your website, payment system, customer service—everything must work flawlessly on a $10 smartphone with intermittent 3G. That's the market reality.
#NandCoPod #NohemieCo #AfricaDiaspora #Afronomics #BuildingAfrica #Founder #Business #DiasporaPlaybook
1 week ago | [YT] | 18
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Nohemie and Co
In Africa, delays are not exceptions — they’re normal.
Your job isn’t to hope logistics work.
It’s to buffer them.
This mindset shift alone saves businesses.
#NandCoPod #NohemieCo #DiasporaPlaybook #AfricaInvesting #BuildingInAfrica #AfricanEntrepreneur #EmergingMarkets
1 week ago | [YT] | 15
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Nohemie and Co
🏥 When you solve healthcare for:
- Low infrastructure
- Mobile-first populations
- Limited specialist access
You create solutions that work ANYWHERE.
That's why African healthtech is now EXPORTING to Asia, Latin America, and even rural America.
Innovation doesn't flow one direction anymore.
#NandCoPod #NohemieCo #AfricaDiaspora #Afronomics #BuildingAfrica #Founder #Business #DiasporaPlaybook
1 week ago | [YT] | 17
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Nohemie and Co
If your power goes out, your revenue does too.
Infrastructure is a “challenge” — it’s also a design constraint.
Builders who plan for power survive. Builders who don’t, complain🤷🏾♀️
#NandCoPod #NohemieCo #DiasporaPlaybook #AfricaInvesting #BuildingInAfrica #AfricanEntrepreneur #EmergingMarkets
2 weeks ago | [YT] | 15
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Nohemie and Co
🎓 Africa needs 10M+ new teachers. It won't get them through traditional methods.
That's where EdTech comes in:
- Mobile learning platforms
- Skills training marketplaces
- Remote tutoring networks
- Vocational tech education
You're not just making money. You're literally building the workforce that will run Africa's economy in 2040.
Profit + purpose. That's the diaspora advantage.
💡 Want my EdTech opportunity breakdown? Subscribe + check my Substack for the full report. These companies are scaling FAST. Link in bio.
2 weeks ago | [YT] | 20
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Nohemie and Co
One bank account in Africa is a liability.
Smart operators triangulate: local ops + USD exposure + mobile money.
I explain the full setup step-by-step in my upcoming substack newsletter (link in bio).
Follow for real systems, not theory. My brain is too pragmatic for theoretical jargon.
#NandCoPod #NohemieCo #DiasporaPlaybook #AfricaInvesting #BuildingInAfrica #AfricanEntrepreneur #EmergingMarkets
3 weeks ago | [YT] | 12
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Nohemie and Co
🌾 60% of the world's arable land is in Africa.
Yet Africa imports $35B+ in food annually.
That gap? That's your opportunity.
Agtech isn't "old economy." It's the NEW frontier:
- Precision farming
- Supply chain tech
- Food processing
- Cold storage solutions
The diaspora investors getting in NOW will own Africa's food security transformation.
📥 Subscribe + join my Substack for the African Agtech Investment Report (dropping soon). These opportunities won't stay quiet for long. Link in bio.
#NandCoPod #NohemieCo #AfricaDiaspora #Afronomics #BuildingAfrica #Founder #Business #DiasporaPlaybook
3 weeks ago | [YT] | 20
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Nohemie and Co
Profit doesn’t keep you alive — cashflow does.
Most founders don’t fail from bad ideas, they fail from poor cash timing.
This exact framework is inside my Diaspora Playbook (link in bio).
Serious builders save this post.
#NandCoPod #NohemieCo #DiasporaPlaybook #AfricaInvesting #BuildingInAfrica #AfricanEntrepreneur #EmergingMarkets
3 weeks ago | [YT] | 15
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