🌟 What's Up Guys🌟
I'm Casey Joe, your go-to glam girl for all things beauty, fashion, motherhood, and the vibrant chaos of daily life. 🌸Dive into my world where makeup magic meets mom life, and style gets a sprinkle of sparkle. 💄✨

Whether you're hunting for makeup inspiration, fashion tips, or just a dash of real-life mom moments, you're in the right place. Together, we'll explore the joys of womanhood, feminine care, and the beauty of authentic living with that unmistakable It Mom energy. 🌟

Hit that subscribe button and ring the notification bell! Let’s build a community of positivity, growth, and shared experiences. 🔔💕

Let's spread love, laughter, and a touch of glamour – because every day is a chance to embrace our authentic selves 🌈✨

With love and lipstick,
Casey Joe 💕

Instagram: @ItsCaseyJoe
Twitter: @ItsCaseyJoe
Facebook: @ItsCaseyJoe
TikTok: @ItsCaseyJoe

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casey@society18.com
casey@itscaseyjoe.com


Casey Joe

🌟 *It Mom Diaries: I’m Not Happy With Where I Am in Life... Let’s Talk* 🌟

Y’all, this one is real. I just dropped a new vlog where I get honest about not living up to my fullest potential—feeling stuck as a mom, struggling with my confidence, and just wanting more for myself and Allen. 💭

I’ve been in Atlanta for four years and still haven’t learned to drive, and it’s holding me back from the mom I want to be. I’m also not where I want to be with my body or my content, and I need to hold myself accountable.

This is me being vulnerable, and I hope it resonates with some of you. If you’ve ever felt like you’re capable of more but don’t know where to start, you’re not alone. Let’s talk about it. 🩷

➡️ Watch here: https://youtu.be/p-dzpZfdP0s

✨ In this vlog, I share:

My honest feelings about motherhood & personal growth
The things holding me back & what I want to change
How I plan to push myself to do better
Let me know in the comments—have you ever felt stuck in life? What helped you move forward? I’d love to hear your thoughts.

#ItMomDiaries #MotherhoodJourney #MomLifeUnfiltered #PostpartumStruggles #BeingABetterMom

10 months ago | [YT] | 8

Casey Joe

📢 Reality Runway is HERE! 🎉
Love Island UK All Stars is BACK, and the fashion is givingggg! 💃🏾✨ I just dropped my first-ever Reality Runway episode, where I’m breaking down the most iconic fashion moments from Episodes 1-5. We’re getting into where to shop the looks AND affordable alternatives! 👏🏾

📺 WATCH NOW: https://youtu.be/WB3G607GNds?si=qstq0...

💬 Who do YOU think served the best looks so far? Let’s chat in the comments! 👀

🔔 Don’t forget to like, comment, and subscribe so you don’t miss the next episode!

#RealityRunway #LoveIslandUK #FashionBreakdown #StyleSleuth

10 months ago | [YT] | 1

Casey Joe

New video alert, besties! 📢

I finally put the RevAir and Dyson Supersonic head-to-head to see which one is really THAT girl. 😏 From drying time to attachments, I’m breaking down everything you need to know before dropping those coins. 💸

Tap the link to watch & let me know in the comments which one YOU’D pick! ⬇️

📺 Watch now: https://youtu.be/2F5ooRp--yA

#NaturalHairJourney #BlowDryerBattle #HairCareInvestments #RevAirVsDyson

10 months ago | [YT] | 5

Casey Joe

Checking in on everyone's mental health. This weekend felt like a lot! Praying everyone is well 💕

10 months ago | [YT] | 2

Casey Joe

🌟 Beginner Lash Extensions Made Easy! 🌟

Y’all, I just dropped a new video showing how to get a natural, wispy lash look using LYS Beauty lash clusters, and let me tell you… it’s giving effortless glam. 🖤

This tutorial is perfect for beginners who want that "I woke up like this" vibe without the hassle (or cost) of a lash tech. Trust me, if I can do it, so can you!

👉 Click here to watch: https://youtu.be/3E9A1-fM4RU

✨ What you’ll learn:

Step-by-step lash application for a natural finish
My go-to tips to make them last longer
The products I swear by for this look
Let me know in the comments if you’re team DIY lashes or still booking those lash appointments 👀 (no judgment either way!). And if you try this, don’t forget to tag me in your pics—I NEED to see y’all slay! 💕

#LYSBeauty #DIYLashes #NaturalLashLook

10 months ago | [YT] | 5

Casey Joe

🌟 New Video Alert 🌟

Hey friends! I just uploaded a video that’s really close to my heart. 💛 I’m sharing my faith journey—how I didn’t grow up with a relationship with God, what changed for me, and where I am now. Plus, I’m walking you through my skincare routine while chatting! 🧴✨

This is my first time opening up about my faith on YouTube, and I hope it inspires or encourages you. Let’s connect in the comments—I’d love to hear about your own journey or thoughts!

👉 Watch here: https://youtu.be/_Ampu2S13g4?si=7axFD...

#FaithJourney #WalkWithGod #SkincareAndFaith #ItMomDiaries

10 months ago | [YT] | 10

Casey Joe

This week, I’ve been diving into a brand-new launch from Huda Beauty that had me curious (and maybe a little skeptical)! If you’ve ever wondered whether bold, unconventional shades like violet can actually work for brown skin tones, I’ve got you covered.

I just uploaded a new video where I share:

💕 My first impressions of the Ube Birthday Cake Easy Bake Loose Setting Powder (yes, it’s violet!)
💕 A demo of the Faux Filter Liquid Blush in Ube Cream and Faux Filler Lip Gloss in UUU-Baby
💕 My honest thoughts on whether these products work for medium-dark, golden-neutral undertones

If you’re curious about how these products perform or you’re just a fellow makeup lover who loves trying something new, check it out here: https://youtu.be/i6AiE3pEP2s?si=BoPR2...

Thank you for continuing to support me on my beauty journey 💜 I’m so grateful to share these moments with you!

Let’s keep experimenting and finding what works for us! 💄✨
#BeautyCommunity #WomenOfColor #HudaBeauty

10 months ago | [YT] | 2

Casey Joe

This faux-hawk ATE DOWNNN! Did you watch the full tutorial so you can you can do it yourself? Hmm 🤭

https://youtu.be/vHX8Rb5sK78

1 year ago | [YT] | 26

Casey Joe

Good morning beautiful people ♥️✨ I don’t know if you heard but there’s a new video up on my channel! Be sure to check it out if you haven’t already

*MWAH*

1 year ago | [YT] | 7

Casey Joe

There’s a giveaway on my Instagram stories 👀

1 year ago | [YT] | 4