www.atlwebradio.com is an online radio station based in Atlanta, Georgia. www.atlwebradio.com has over 17 million viewers and listeners listening on over 110 countries worldwide. www.atlwebradio.com is an excellent platform for gaining exposure for new independent Hip-Hop and R&B talents worldwide. In 2005 began the new music spotlight program which is an excellent support system for developing breaking artist new music. The program consists of 8 phases for viral buzz development. 1. full rotational airplay, world premiere interviews, follow up interviews, and drops added for name association and branding. 2. excellent visual for branding including photo, logo, biography, social networking urls, youtube videos, and contact information 3. polling for feedback from a world wide audience of listeners and viewers also utilized along with call in requests to develop the top 50 internet records report published monthly on the site 4. email marketing campaign to over 30,000 newsletters.