Decoding Brand - Invidious

Welcome to Decoding Brand. This isn’t just a channel.
It’s a movement born from a moment of clarity.

I’m Ruchita, and along with Avi, we started this journey after
hearing a speech that hit Different-
Prime Minister Modi’s “Vocal for Local” call to action.
It wasn’t just a slogan to us. It was a wake-up call.
That moment planted a question in our minds:

Are we really supporting Indian brands… or are we unknowingly
promoting global giants wrapped in desi packaging?

And just like that, "Decoding Brand" came to life.
Here, we answer one core question:
Desi ya Videshi?

Our goal? To reveal the truth behind everyday brands through short, impactful videos.
We’re not here to cancel brands—we’re here to empower you to choose better.
You deserve to know the story behind what you buy.

So if you’re curious, conscious, and ready to explore
the world of brands through a new lens—
Subscribe. Decode. Decide.

#desiyavideshi #vocalforlocal #decodingbrand #realtalk

Decoding Brand

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