Optimizely
Marketing is for making.
This channel is for the people behind the experiences. The people turning their biggest ideas into their best work.
You'll learn how to create faster, test smarter, and optimize every digital touchpoint. With AI agents taking on the busywork so you can do the work you love.
From experimentation and personalization to content management and analytics. It’s all agentic. It all happens here.
Optimizely is the AI platform for marketing.
Optimizely
Real fresh. Not refresh. Meet the new Optimizely.
Today we're introducing a new brand built around a simple belief: marketers deserve more room to do the work they love.
Because somewhere along the way, marketing got buried under more tools, more process, more pressure to produce more of everything.
We're here to break that cycle.
Optimizely is the AI platform for marketing. One place to create and optimize every digital experience.
A new look. A sharper point of view. The best ideas your team always had, finally with the conditions to match.
You're free to grow.
Check out our launch video!
6 days ago | [YT] | 0
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Optimizely
You'd never push a new feature to 100% of users with no way to roll it back. So why are so many teams shipping AI exactly like that? 😅
New video's up: how to wrap your AI stack - models, prompts, the lot - in a feature flag you already know how to use. Staged rollouts, A/B tests, and a kill switch for when conversion takes a nosedive.
👉 https://youtu.be/sRwv4_dt7Qg
💬 Question for the comments: when your AI doesn't work the way it should in prod, what's your current "turn it off" plan?
1 week ago (edited) | [YT] | 0
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