Helping rescue dogs find their forever homes through storytelling, awareness, and support—giving more dogs like Baxter a second chance at life.

BaxterDogMedia is committed to helping rescue dogs get the second chance they deserve. Inspired by Baxter’s real rescue journey and the children’s book Baxter’s Second Chance, our mission is to make a measurable impact for dogs waiting for a loving home. We share powerful rescue stories, raise awareness about the challenges shelters face, and help generate the funds they need to save more animals. Our videos highlight adoptable dogs, feature rescue partners nationwide, support school programs that teach kids responsible pet ownership, and encourage families to choose adoption. Every piece of content is created to give more dogs like Baxter the opportunity to live a safe, loved, and happy life.