Established in 1996, we've grown from a humble skate shop into a premier surf boutique, offering top-notch gear and a unique shopping experience.
Our channel is your go-to destination for all things surfing, featuring detailed reviews of the latest surfboards and accessories from leading brands like Firewire, Thunderbolt, LOST, and more.
Whether you're an intermediate surfer seeking expert advice or a beginner eager to learn, our videos provide valuable insights and tips tailored to your needs.
Join us as we explore the vibrant surf culture of Hawaii, share stories from our community events, and showcase exclusive products available at our store.
We also highlight our involvement with local initiatives like the Blood Bank of Hawaii and food drives, reflecting our commitment to giving back to the community.
Subscribe now to stay updated on the latest surf trends, product launches, and more. Dive in and be part of our ohana as we celebrate the spirit of surfing and community!
Hawaiian South Shore Surf Boutique
Aloha Friday!
Fresh gear just hit the racks and it’s a solid one this week. From performance boards and classic longboard fins to everyday essentials and new apparel, there’s plenty to get excited about as we head into the weekend 🌊
✨ This week’s highlights include:
• New Firewire boards
• Takayama DT Flex fins (new colorway)
• Flying Diamond longboard fins
• Florence Marine boardshorts & hoodies
• Real Sun Cover sunscreen
• Leashes, accessories, and more
👉 Swipe through to check out what’s new.
📍 Available now in-store & online.
Mahalo for always supporting your local surf shop 🤙
We appreciate every visit, every conversation, and every wave you take our gear into.
2 hours ago | [YT] | 2
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Hawaiian South Shore Surf Boutique
BIG MAHALO, Ohana! 🤍🌊
A huge thank you to everyone who stopped by, picked up a new board, grabbed fresh gear, and supported the shop this week. Every visit, message, and pickup means a lot to us and keeps the local surf community strong.
We’re stoked to see these boards heading to the water and this new gear getting put to good use. If you grabbed something this week, we’d love to hear how it’s working for you — tag us or swing back in and say hi.
Mahalo nui loa for always choosing to support your local surf shop 🤙
See you soon at the shop.
#ハワイアンサウスショア
#ハワイのおしゃれな店
#ハワイの人気サーフショップ
#ハワイ旅行
#ハワイ土産
4 days ago | [YT] | 35
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Hawaiian South Shore Surf Boutique
Turns like a twin. Drives like a quad. That's not marketing — that's the twinzer. 🔥
Stu Kenson has been shaping twinzers since 1989. Close to 80% of every board he makes is a twinzer. His words: "If you don't put the fins in the right place, they're a dog with fleas." Stu knows where to put them.
The TJ Twinzer is his collaboration with 4x World Longboard Champion Taylor Jensen. Two small side bite fins sit in front of the twins, closer to the rail — like a reverse quad. The result? Twin-fin speed without the slide. Drive without the stiffness.
Taylor puts it simply: "This board surfs anything from 2 foot to 10 foot."
Built in Firewire's Helium construction — light and lively underfoot, generating speed in everyday conditions. Volume forward for easy paddling.
Perfect for Hawaii. Perfect for anywhere.
In Stock:
6'8" – 43.7L | 7'0" – 48.4L | 7'2" – 51.3L
🛒 Shop online or stop by the shop today
#ハワイアンサウスショア
#ハワイのおしゃれな店
#ハワイの人気サーフショップ
#ハワイ旅行
#ハワイ土産
6 days ago | [YT] | 14
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Hawaiian South Shore Surf Boutique
Aloha Friday!
New items just landed at the shop this week — from performance surfboards to trusted fins, essential gear, and fresh apparel. Whether you’re dialing in your quiver, upgrading your setup, or grabbing something new for the weekend, there’s plenty to check out. 🌊
✨ This week’s highlights include:
• Harley Ingleby boards
• FCS fins & leashes
• Florence Marine hoodies
• Haute Bags & everyday essentials
👉 Swipe through to see what’s new on the racks.
📍 Available now in-store & online.
Mahalo for always supporting your local surf shop 🤙
We’ll see you at the shop.
#ハワイアンサウスショア
#ハワイのおしゃれな店
#ハワイの人気サーフショップ
#ハワイ旅行
#ハワイ土産
1 week ago | [YT] | 7
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Hawaiian South Shore Surf Boutique
3 boards in 1. Here's how. 🔥
The Harley Ingleby HIBT 3+3 comes with 6 fin plugs — giving you three completely different setups in a single board.
QUAD (Black Plugs)
→ Use the HI Large Quad Set
→ All-conditions shortboard with drive and hold
→ Sting-style flyer — loose off the top, no stickiness
TWIN (White Plugs)
→ Use the HI Power Twin Fin Set
→ Really fast, really loose
→ "The perfect fun day board"
ASYM (Mix Both)
→ Heel side quads + toe side power twin
→ Best of both worlds
→ "Have a bit of an experiment"
No compromise. Just swap fins, change your ride.
Now In Stock:
5'10" — 32L | 6'0" — 34L | 6'2" — 36L
6'10" — 45L | 7'2" — 50L
🛒 Shop online or stop by the shop today.
#ハワイアンサウスショア
#ハワイのおしゃれな店
#ハワイの人気サーフショップ
#ハワイ旅行
#ハワイ土産
1 week ago | [YT] | 14
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Hawaiian South Shore Surf Boutique
Big Mahalo to everyone who stopped by the shop, grabbed new gear, and picked up boards this week 🤙💙
Your support means everything to us — from choosing your next Firewire, dialing in fins, rocking HSS exclusives, to keeping your quiver ready with the right accessories. We’re grateful to be part of your surf journey and truly appreciate you supporting your local surf shop.
If you haven’t swung by yet, we’re still stocked with fresh arrivals and restocks waiting for you 🌊
📍 Visit us in-store or check us out online anytime.
Mahalo from all of us at Hawaiian South Shore 🤙🌺
#ハワイアンサウスショア
#ハワイのおしゃれな店
#ハワイの人気サーフショップ
#ハワイ旅行
#ハワイ土産
1 week ago | [YT] | 29
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Hawaiian South Shore Surf Boutique
Aloha Friday!
The shop is stacked with fresh arrivals and restocks this week — from Firewire surfboards to performance fins, HSS exclusives, and new Florence Marine boardshort colors. Whether you’re dialing in a new board, upgrading your fin setup, or refreshing your everyday gear, there’s something new waiting for you in-store and online. 🌊🤙
✨ This week’s highlights include:
• Firewire Boss Up & Dominator Pro
• Kelly Slater Endorfins KSR
• HSS Surfpoint Tees (Exclusive)
• Florence Marine F1 Cordura® Boardshorts
👉 Swipe through to check out what just landed.
📍 Available now at the shop & online.
Mahalo for always supporting your local surf shop — we truly appreciate you! 🤙💙
#ハワイアンサウスショア
#ハワイのおしゃれな店
#ハワイの人気サーフショップ
#ハワイ旅行
#ハワイ土産
2 weeks ago | [YT] | 8
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Hawaiian South Shore Surf Boutique
BIG MAHALO 🤍
Huge thank you to everyone who stopped by the shop and picked up boards and gear this week. From fresh Lost surfboards to Futures fins, Florence Marine boardshorts, and HSS essentials — your continued support means everything to us.
Whether you grabbed a new daily driver, restocked your fins, or dialed in your kit for the next run of waves, we’re grateful to be part of your surf journey.
If you haven’t swung by yet, there’s still plenty on the racks 👀
📍 Stop in-store or check it out online while this week’s arrivals last.
Mahalo for supporting your local surf shop 🤙🌊
#ハワイアンサウスショア
#ハワイのおしゃれな店
#ハワイの人気サーフショップ
#ハワイ旅行
#ハワイ土産
2 weeks ago | [YT] | 16
View 0 replies
Hawaiian South Shore Surf Boutique
Aloha Friday!
We’ve got a stacked lineup of new arrivals landing at the shop this week — from Lost surfboards and Futures fins to Florence Marine boardshorts and fresh HSS gear. Whether you’re dialing in a new board, updating your fins, or gearing up for everyday sessions, there’s something new waiting for you.
👉 Swipe through to check out this week’s highlights
📍 Available now in-store & online
Mahalo for always supporting your local surf shop 🤙🌊
#ハワイアンサウスショア
#ハワイのおしゃれな店
#ハワイの人気サーフショップ
#ハワイ旅行
#ハワイ土産
3 weeks ago | [YT] | 5
View 0 replies
Hawaiian South Shore Surf Boutique
Big Mahalo to our Ohana 🤙
To everyone who stopped by the shop, picked up a new board, grabbed fresh gear, or showed love this week — thank you. Your support keeps our local surf community strong and the stoke rolling 🌊
Whether it was your first board or your next favorite ride, we’re grateful you chose Hawaiian South Shore. If you’re still thinking about grabbing a board this week, swing by the shop or hit us up — we’re always happy to help you find the right fit.
Mahalo nui loa for supporting your local surf shop 💙
See you in the water!
#ハワイアンサウスショア
#ハワイのおしゃれな店
#ハワイの人気サーフショップ
#ハワイ旅行
#ハワイ土産
#ハワイ大好きな人と繋がりたい
#ハワイのロコに人気のサーフショップ
3 weeks ago | [YT] | 8
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