Make Money Travel Blogging w/ Jessie on a Journey

Does anyone else use a *Content Bank* strategy?

In short, you choose 3-5 main topic pillars and fill each with your best evergreen tips (you can even pull them from your blog posts).

From here, these tips can be quickly pulled for your content creation, including newsletter topics!

You can also mix and match your tips. Maybe one post/newsletter focuses on a single tip, while another is something like "3 tips for X." It's a huge timesaver!

5 days ago | [YT] | 4

Make Money Travel Blogging w/ Jessie on a Journey

I'm obsessed with this evergreen newsletter strategy! 🤩

I recently interviewed content strategist Laura Haley on my podcast, who shared her highly-engaging repurposing strategy.

It looks like this:

✍️ Start by creating a *Content Bank* based around 3-5 main topic pillars. Fill each with your best evergreen tips and anecdotes - you can even pull these from your blog posts.

🗓️ Create a 52-week spreadsheet, and put these tips on a rotational schedule. This way, you have something to share every week of the year.

🔗 Each newsletter also has a short personal update + link(s) to new content.

The best part?

You can reshare these emails the following year, refreshing them by sharing new personal updates and blog post links.

The truth is, your audience likely won't notice if you repurpose your best tips from a year ago—but your calendar will definitely notice the massive amount of time you save! 🥳

***

You can learn more about Laura's strategy for building systems to streamline & scale here! ⬇️

1 week ago | [YT] | 0

Make Money Travel Blogging w/ Jessie on a Journey

For my fellow creatives suffering from shiny object syndrome, have you ever tried the "Idea Parking Lot" method?

-When a fun, new idea pops into your head, do not drop everything to build it.
-Instead, drop the idea into a dedicated "Parking Lot" list or spreadsheet.
-Let it sit there safely so you don't forget it, and get back to your main goal.

Personally, when I go back to the ideas later I usually find they aren't worth pursing (so am glad I didn't stop everything for them!).

1 week ago | [YT] | 5

Make Money Travel Blogging w/ Jessie on a Journey

The best place to deliver your opt-in freebie?

Your welcome email! 💌

This helps your future newsletters hit their inbox (vs other tabs) and gets your new subscriber used to opening your emails.

Here the simple freebie delivery workflow I recommend:

✍️ Create a free printable (like a cheat sheet or checklist) using whatever software you find easiest (Google Docs, Canva, etc).

🔗 Upload it to Google Drive.

📧 Deliver the freebie in the welcome email by sharing the Google Drive link with your new subscriber! 🥳

1 week ago | [YT] | 2

Make Money Travel Blogging w/ Jessie on a Journey

Hey creators! 👋 Raise your hand if you're exhausted from spending hours creating content, analyzing insights, and managing messy to-do lists.

Hand up? Then you won't want to miss my recent interview with content and workflow strategist Laura Haley — who shares the exact operational roadmap she uses to create systems and drive growth for mega-influencers with over 1 million followers! 📈

In this video, Laura breaks down how to:

-Audit your schedule to eliminate time-wasting tasks
-Set up a database for predictable income growth
-Create standard operating procedures that protect your creative energy
-And more!

bit.ly/blog-systems

2 weeks ago | [YT] | 5

Make Money Travel Blogging w/ Jessie on a Journey

Don't wait until you have a certain amount of pageviews or followers to monetize. 💸

Sure, once you have an audience, it's much easier to monetize through the typical creator revenue steams like affiliate marketing, product creation, and sponsorships. 💸

However, you can still monetize through revenue streams that are based on your skills vs your influence like:

📸 User-generated content (UGC) deals
🎥 Licensing content to brands for their own platforms
✨ Selling freelance services
✍️ Freelance writing (this is how I monetized when getting started!)

Choose one to implement to start earning asap!

3 weeks ago | [YT] | 3

Make Money Travel Blogging w/ Jessie on a Journey

Reminder that your newsletter is a monetizable asset in itself 💸

While newsletters are great for blog traffic, they can also be monetized directly.

Some ideas:

💸 Launch a Substack newsletter with paid tiers
🔗 Share affiliate-optimized content or direct affiliate links
✍️ Create certain newsletters specifically around affiliates (e.g., "how to save big on flights with [insert your recommended affiliate tool]")
📚 Promote your own products and services
📧 Pitch brands to sponsor your newsletter

Common stats estimate that the average ROI for email is $36-$42 for every $1 spent — so it's a smart focus! 🤯

Do you monetize your newsletter? 💌

3 weeks ago | [YT] | 2

Make Money Travel Blogging w/ Jessie on a Journey

For faster blog growth, place CTAs where you already have eyes! 👀

1️⃣ List all of the places you already have people learning about your business.

(I don't mean platforms, I mean places. So if it's your website, that could be your main menu, specific pages, etc.)

2️⃣ Note the most important business building actions you want your audience to take.

Personally, this is almost always getting people to join my email list. Once on my list, I can continuously promote my content (for traffic) and affiliate links and offers (for income).

3️⃣ No audience yet? Gain visibility from other creators and businesses by:

-Cross-promoting opt-in freebies with other bloggers (I love guest email swaps!).
-Taking part in online summits, bundles, and list-building events.
-Running ads or sponsoring another creator's newsletter.

Have you optimized your high-visibility placements? 🤔

4 weeks ago | [YT] | 1

Make Money Travel Blogging w/ Jessie on a Journey

Your newsletter doesn’t have to be time-consuming 💡

Ideas to streamline:

1️⃣ Share an update + links to your 3 latest blog posts, or a teaser that leads into your latest piece of content.

2️⃣ If you share tips, pull 1-3 directly from your blog posts and then link to the blog post to build traffic.

3️⃣ Create a spreadsheet to track newsletter content and stats and re-send your best content in the future.

ps: I share a Welcome Sequence Template + Weekly Newsletter Planning Spreadsheet in my free Profitable Travel Blogger Resource Library here! 👇

jessieonajourney.com/free-blogging-printables/

1 month ago | [YT] | 1

Make Money Travel Blogging w/ Jessie on a Journey

Your 4-step newsletter gameplan 💪

With Google becoming more AI answer focused, it's more important than ever to focus on your email list.

To help, here is a quick action plan:

1️⃣ Create an opt-in freebie that gives your audience a quick win (not a general packing list, but something that helps your people specifically).

2️⃣ Promote it everywhere: in your main website menu, link in bio, within content, collabs with other creators, in ads, etc.
Tip: Don't want to pay Meta? Reach out to creators in your niche to sponsor their newsletter (or another high-converting placement).

3️⃣ Nurture new subscribers right away with an automated welcome sequence.

4️⃣ Send a *weekly* newsletter sharing helpful tips and valuable content to build a loyal community and stay visible to your audience.

Remember, while your newsletter can help grow your traffic, it's also a monetizable asset in itself through affiliate marketing, product promotion, sponsorships, and more!

Questions about building your email list?

Leave them below! 👇

1 month ago | [YT] | 2